Cause Marketing Platforms Not Breaking Through With Gen Z

Several brands in the active lifestyle space, including Patagonia, Nike and Toms, are being recognized for their purpose-driven ethos and related cause-marketing efforts according to an extensive study from DoSomething.org. But the study still found it’s not easy to break through and create belief among consumers.

Cost Of Youth Sports Delaying Retirement For Parents

With hopes that their children will earn college athletic scholarships or even make it to the professional leagues, many parents are spending a significant portion of their income and time on youth sports, according to a new survey conducted by The Harris Poll on behalf of TD Ameritrade.

Snipes Acquires KicksUSA

European lifestyle retailer Snipes has acquired KicksUSA and will transition its brand, signage and operations to 62 existing KicksUSA stores along the East Coast.

Adidas Board Re-Elects Igor Landau As Chairman

Adidas re-elected Igor Landau as chairman of the Supervisory Board. In a statement, Adidas said Landau was re-elected “to accompany the current five-year strategic business plan, ‘Creating the New’, through to completion in the 2020 financial year and to ensure a smooth hand-over to a new Supervisory Board chairman.”

PVH Sets New Supply Chain Transparency Targets

PVH Corp. announced the evolution of its Corporate Responsibility (CR) strategy – Forward Fashion – a vision for the future that sets a new level of ambition and transparency; and reinforces its long-standing commitment to sustainable business.