The National Sporting Goods Association (NSGA) appointed John Oehler, from Dunham’s Sports, and Jerry Williams, or Schuylkill Valley Sports, to its board of directors.
Category: Sports/Fitness
HanesBrands Promotes Gerald Evans Jr. to CEO
HanesBrands, the parent of Hanes, Champion, Gear for Sport and a number of intimate apparel brands, said that as part of leadership succession plan, Chairman and Chief Executive Officer Richard A. Noll will be narrowing his role.
Shock Doctor Partners With NBA
Shock Doctor announced a multiyear partnership with the National Basketball Association (NBA) to promote mouthguard adoption among basketball players.
Iconix Revises Outlook on Debt Deal
Iconix Brand Group Inc., the parent of Starter, Umbro and Danskin, slightly reduced its earnings guidance as it reached an deal to repurchase a portion of our outstanding convertible notes.
Report: Nike Signs Buddy Hield
Nike has signed Buddy Hield, expected to become a top-ten pick in the upcoming NBA Draft, to an endorsement, according to The Vertical.
Report: Adidas Signs Jaylen Brown
Adidas has reportedly signed Jaylen Brown, a projected 2016 lottery pick in the upcoming NBA Draft.
Asics Adds Amateur Runners to Beat the Sun Challenge
Asics announced that amateur runners Sarah Brown (Ariz.), Benjamin Farrell (Md.), and Kelsey Landrum (Texas) have been selected to take part in the ‘Beat the Sun’ challenge.
Father’s Day Spending Expected to Reach Record
Consumers are expected to spend an average $125.92 for the holiday, up from last year’s $115.57, according to the National Retail Federation’s annual survey.
Lanzhou Marathon Swept by African Finishers; Times and Prizes Slump
The Chinese Lanzhou International Marathon, held June 11 2016, was dominated by African athletes, who swept the top three men’s and women’s podium positions.
Who Runs The World? Women
The Running and Fitness Event for Women took camp in the Windy City on June 9-10, 2016 for a short-n-sweet show that reiterated the famous Beyoncé chant, “Who runs the world? Girls.”
Topgolf Hillsboro Marks 27th Location
Topgolf will open its 27th location in Hillsboro, OR come late July, 2016. Approximately 450 new jobs have been opened to accommodate the new facility.
Team USA’s Phelps and Lloyd Join Krave Jerky Roster
Krave, a jerky brand popular amongst athletes, formed exclusive partnerships with 22-time U.S. Olympic Medalist Michael Phelps and two-time U.S. Olympic Gold Medalist Carli Lloyd for the Rio 2016 Olympic Games.
Polartec CEO Defends Closing of Factory; Union Issues Plea to Patagonia
Saving companies and American manufacturing jobs, particularly in the textile industry, is not for the faint of heart.
Under Armour Designer Returns in Larger Industry Battle for Talent
Three months after leaving to take a job with Nike, Dave Dombrow, the mastermind behind the Curry 1, is coming home to Under Armour and getting a promotion.
Team Dealer Market Draws Nearly 200 to Charlotte, NC
Attendance at the three-day Team Dealer Market organized by reps in the Carolinas rebounded this year as the event returned to Charlotte, NC after a one year detour.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal