Lane Bryant, the nation's leading women's plus size apparel retailer, debuted the brand's new lifestyle-inspired collection, Livi Active…
Category: Outdoor
OBIT: OutDoor Show Co-Founder Knut Jaeger
Knut Jaeger, who helped establish the OutDoor Friedrichshafen and Outdoor Asia trade shows, died from heart failure Jan. 30 shortly after attending the rival ISPO Beijing show…
G3 Names 2015 Marketing Partners
G3, which manufactures backcountry skis, splitboards, bindings and ski accessories, has partnered for 2015 with guide associations, lodge operations, events and snow safety organizations that are committed to helping people enjoy backcountry mountain expe
Norway’s Active Brands Locating NA HQ in Denver
Active Brands AS of Norway is opening its North American headquarters in Denver, according to a report by the Denver Business Journal…
Zoot Sports Completes Squadra Acquisition
Zoot Sports completed its previously announced acquisition of Squadra, a designer and manufacturer of custom racing, cycling and triathlon apparel based in Carlsbad, CA…
Brown Shoe Appoints New CFO
Brown Shoe Company named Kenneth Hannah to replace Russ Hammer as senior vice president and chief financial officer effective Feb. 16. Hannah was most recently CFO at J.C. Penney. No reason was given for the exit of Hammer, who joined the company in May 2
Nike Introduces First CrossFit Shoe
Nike introduced what many consider its first shoe aimed at CrossFit athletes. The Nike MetCon 1 is designed to “support workouts through the highest levels of competition,” including activities such as weight lifting, rope climbing as well as running, cut
Bend, OR Picked to Host 2016-17 Cross Country Nationals
USA Track and Field announced this week that Bend, Oregon has been chosen as the host city for the 2016 and 2017 USATF Cross Country Championships…
Lands’ End Names Federica Marchionni as CEO
Lands’ End, Inc. named Federica Marchionni as chief executive officer. Marchionni comes to Lands’ End from her role as president of Dolce & Gabbana USA…
STX Signs Calgary Flames Center Jiri Hudler
Baltimore-based STX, LLC signed a multi-year contract with Jiri Hudler to represent STX in the National Hockey League (NHL)…
Pearl Izumi Casts Wide Net With New Ambassador Program for Runners
Pearl Izumi named 250 people to its new Run365 Champion ambassador team and said it continues to recruit more in a bid to have run ambassadors in all 50 states…
Founder Chip Wilson Steps Down from Lululemon’s Board
Lululemon Athletica Inc. Founder Chip Wilson announced that he is stepping down from Lululemon's board of directors. Under Wilson, Lululmeon became one of the fastest growing apparel brands in history and helped ignite the current athleisure trend…
TJX Companies Adds Former Raytheon CEO to Board
The TJX Companies Inc. elected William H. Swanson to its board of directors, saying the former Raytheon Co. chairman and CEO would add valuable international experience as it continues to expand its off-price retail operations abroad…
USA Cycling Hires Korn Ferry to Find Next CEO
USA Cycling, the national sanctioning body for cycling competition, has retained the executive recruitment firm Korn Ferry to assist in the search for a new CEO to succeed Steve Johnson, who announced last month that he will step down from his post this f
Sunday Afternoons Selects Australian Distributor
Sunday Afternoons, an Oregon-based maker of headwear, has selected Sea to Summit as its exclusive distributor in Australia…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal