Zalando SE, the German fashion e-tailer, reported group revenues and adjusted EBIT exceeded expectations in the first quarter, mainly due to a strong start on the spring/summer season across Europe and the UK…
Category: Outdoor
Eddie Bauer Celebrates 20th Anniversary with American Forests
In celebration of Earth Day, Eddie Bauer announced, in association with American Forests, a goal of planting 500,000 trees in 2015. This initiative marks the 20th anniversary of Eddie Bauer's “Add a Dollar, Plant a Tree” campaign…
Skechers Signs Sugar Ray Leonard to Support Relaxed Fit Campaign
Skechers USA, Inc. signed boxing great Sugar Ray Leonard for a campaign to support its Relaxed Fit collection…
New Balance Launches Fitness Challenge
In partnership with New Balance and Playworks, Curtis Granderson and the Grand Kids Foundation announced the creation of the New Balance Fitness Challenge, a six-week program to help promote healthy lifestyles for youngsters…
OIWC Pitchfest Applications Due June 1
The OIWC is soliciting candidates for a new program that gives women a chance to pitch their innovations or product ideas to outdoor industry executives in Salt Lake City on the eve of Outdoor Retailer Summer Market…
Timbuk2 Sponsors Red Hook Crit
Timbuk2 is sponsoring the 2015 Red Hook Criterium Championship Cycling Series, which will take place at a track in Brooklyn on Saturday, April 25…
Mountain Hardwear Releases Finding Winter Video
Mountain Hardwear released a video to commemorate moments shared through its 2015 Finding Winter ambassador program…
Adidas, BAA and Marathon Sports Open First RunBase in U.S.
Adidas and the Boston Athletic Association (B.A.A.), organizer of the Boston Marathon, officially opened the Boston Marathon RunBase in partnership with Marathon Sports, Inc…
German Smart Bike Company Raises $4MM
COBI, a German developer of connected biking systems, is poised to receive more than $4 million from European investors for production and establishment of distribution, marketing and customer service…
Pelican International Names Midwest Rep Agency
Pelican International has hired Larson Brothers LCC as its sales agency in the Midwestern states…
Report: Nike Close to NBA Deal
Nike is near a deal to replace Adidas as the uniform provider for the NBA, according to a report in The SportsBusiness Journal. In early March, Adidas said it would not extend its deal as the official apparel sponsor of the NBA after the 2016-17 season,
Holloway Sportswear Adds Two New Sales Reps
Holloway Sportswear announcing the hiring of two reps representing Minnesota and South Dakota…
Zamst Signs Anaheim Ducks’ Captain Ryan Getzlaf
Zamst, a leader in sports prevention and protective equipment, announced a partnership with professional ice hockey center and Captain of Anaheim Ducks, Ryan Getzlaf…
Play It Again Parent Posts 1Q Profit
Winmark Corporation, the parent of Play It Again Sports, reported net income for the quarter ended Mar. 28 of $6.05 million, or $1.17 cents a share, compared to net income of $4.55 million, or 86 cents…
SFIA Members Discuss Potential Rules Changes in Team Sports
At the annual NFHS/SFIA/NCAA Rules Conference, sports industry executives and rules editors from the NFHS and NCAA discussed potential rules changes that could affect equipment and uniforms for each sport played at the high school and collegiate level…
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