The Footwear Distributors and Retailers of America (FDRA) said it applauds the addition of the Affordable Footwear Act's (AFA) 50th co-sponsor in the House of Representatives. The strong support garnered by the bill is a testament to the popularity
Category: Outdoor
SGMA Study Finds Basketball is Most Played Sport in U.S.
Over 26 million Americans play basketball, according to SGMA's “U.S. Trends in Team Sports” research. 15.5 million people play casual/pick-up basketball, with 4.1 million playing in organized leagues. 5.8 million play on a school or college team. Mor
Mizuno Launches Golf Campaign Around Luke Donald
Mizuno unveiled the “The Iron Truth” – a marketing campaign built around the importance of irons and iron play in every golfer's ongoing quest to improve their game. One element of the campaign is “The Gospel According to Luke”, which plays on the s
Vibram FiveFingers Sees Slower Growth Ahead…
Contrary to conversations circulating around the market, the Vibram FiveFingers “barefoot” business remains in growth mode, according to company management. Vibram FiveFingers sales reportedly doubled in 2011 and are performing ahead of intern
Golf Drives Ecco’s Double-Digit Growth in 2011
Ecco, the Danish shoe giant, reported sales in 2011 jumped 16.4 percent to DKK7.09 billion ($1.6 bn) from DKK6.11 billion ($1.1 bn) in 2010. Ecco's markets in Asia and North America showed strong growth, while European markets were generally affected
Club Ride Adds Two Staff
Club Ride Apparel LLC, which designs and delivers innovative, fashion-oriented cycling apparel for casual lifestyle use, has hired India Wysong as account service manager and Ben Bradley to head up marketing and public relations activities…
OIWC Launches Education Series with Support from Top-Tier Brands
OIWC is proud to announce the first annual sponsorship of its Education Series, an annual series of professional development events for women in the outdoor industries. GORE-TEX, adidas Outdoor, CamelBak and REI will be supporting every Education Series e
Buff Adds Operations and Customer Service Managers
Fueled by strong sales and a broadening retail base, Buff, Inc. added Natalie Tatsy as operations manager, and Hugh Ewing, Jr. as customer service manager…
Sole Incorporates Soles4Souls into Warranty Policy
Sole has incorporated donating to Soles4Souls into its official 90-day satisfaction guarantee, product return policy. Going forward customers who are nut fully satisfied with their SOLE custom footbeds and other products can send them directly to Soles4So
Edwin Watts Golf Opens First Retail Shop in Iowa
Edwin Watts Golf Shops, LLC announced the acquisition of a Golf Headquarters in Cedar Rapids, Iowa, establishing the first-ever Edwin Watts Golf Shop in the state of Iowa. This acquisition supports the company’s strategic growth strategy, further e
Bushnell Hires Senior Product Manager for Outdoor Accessories
Bushnell Outdoor Products hired Vince Abrams as the new senior product manager for Bushnell Outdoor Accessories. Abrams will be responsible for managing all aspects of product development for the company's outdoor accessories brands: Butler Creek, Ho
FDRA Report: Footwear Costs Escalating
In the association's first-ever Annual Footwear Sourcing Forecast, the Footwear Distributors and Retailers of America (FDRA) found that the the average price of shoes has increased over 12 percent in 2011. It also found that U.S. footwear imports fro
OIA VantagePoint: Warm February Spurs Paddlesports Sales
Unusually warm weather hurt overall sales of outdoor products in February, but spurred a nearly 12 percent increase in Paddlesports sales, according to the OIA VantagePoint™ Outdoor Industry Monthly Trend Report released today by Outdoor Industry Associat
Woolrich Adopts Cause of Great Eastern Trail
Woolrich is working with the Great Eastern Trail Association (GET), its trail affiliates, and industry partners to maintain and complete the braided walking trail that connects some of the most challenging and beautiful hiking trails stretching from Alaba
Avalanche Claims Season’s 13th Backcountry Skier
An avalanche killed a skier March 13, marking the thirteenth killed in the United States this winter, the most since the winter of 2006/07, according to the Colorado Avalanche Information Center…
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