At its annual investor meeting at its Portland headquarters, Nike, Inc. announced its goal to deliver $36 billion in revenue by fiscal year 2017. The company also stated it expects to deliver revenues of $30 billion by fiscal year 2015, at the top end of
Category: Outdoor
Primaloft Adds Two Positions in Advance of Major Product Announcements
Primaloft has hired Eric Ritter as product development engineer and Jared Cieslewicz as a territory sales manager in preparation for several major product announcements…
SIA Releases State of the Industry Video
Snowsports Industries America released the third annual State of the Industry Video as well as category-specific videos for alpine skiing, Nordic skiing and snowboarding to help members review how the 2012/13 season ended…
McGee Joins Hornady® as Director of Operations
Hornady® Manufacturing, a ballistic technology company, welcomes Sean McGee as its new Director of Operations.
Calida Group Seeks Control of Lafuma
Calida Group, which is listed on the SIX Swiss Exchange, is seeking a majority stake in Lafuma, the struggling French company that owns the Lafuma, Millet and Eider outdoor apparel brands…
Naked Brand Group Appoints Apparel Exec, Christopher Heyn, to Board
Naked Brand Group Inc., the underwear maker based on Vancouver, has appointed Christopher Heyn to the its board of directors. Heyn most recently was the CEO and chairman of Summit Golf Brands…
Sports Marketing Surveys USA Partners with AA Data Company
Sports Marketing Surveys USA (SMS USA) entered into a partnership arrangement with AA Data Company LLC, based in Grass Valley, CA. AA Data is the leading provider of retail audit sales information to the surf and skateboard industry through its ActionWatc
Outdoor Sports Marketing Assigns Three States to Mann
Outdoor Sports Marketing promoted Cullen Mann to territory manager in Florida, Georgia, and South Carolina after two and half years with the Southeast-based company…
Leica Sports Optics Names Brian Bell National Sales Manager
Leica Sports Optics, a leading manufacturer of high quality binoculars, rifle scopes, spotting scopes and rangefinders announces Brian E. Bell as National Sales Manager for its U.S. division.
Fila Sign Multi-Year Partnership with JTCC
Fila and The Junior Tennis Champions Center (JTCC) announced a multi-year agreement to promote Fila’s performance tennis apparel, footwear and accessories at one of the nation’s top USTA Regional Training programs…
Hillerich and Bradsby Appoints Board Members
Hillerich & Bradsby Co. Inc., maker of the Louisville Slugger, has appointed three new board members. They include Doug Cobb, the former chairman and CEO of Appriss Inc., David Heath, who recently retired as vice president of global sales for Nike Inc., a
PLG Acquisition Paying Off for Wolverine
Wolverine Worldwide Inc.’s third quarter results came in better than expected as a result of a stronger-than-expected profit contribution from last year’s mega-acquisition that brought Sperry Top-Sider, Saucony, Stride Rite, and Keds. The stro
Ben Hogan Attains License for Headwear and Sports Bags
PEI Licensing, Inc., a wholly owned subsidiary of Perry Ellis International, has entered into a license agreement with Bioworld Merchandising Inc., granting rights for Ben Hogan men's and women's hats and sports bags…
Puma Exec to Head British Olympic Association
Bill Sweeney, who has spent the past three years as head of business development at Puma, has been hired as chief executive of the British Olympic Association. Sweeney directed Usain Bolt's commercial activities for Puma in connection with the 2012 L

REI Leases Space for Eighth Oregon Store
REI (Recreational Equipment Inc.) is expected to announce this week that it will open its eighth store in Oregon in Salem, according to the Statesman Journal, the city’s daily newspaper…