IBM Consumer Study Points To Potential Recovery Of Retail And Travel Industries

According to the findings of a new global consumer study released by IBM’s Institute for Business Value (IBV), respondents surveyed are mostly confident in the safety, effectiveness, and distribution of the COVID-19 vaccines and indicate a desire to return to ‘normalcy’ after being vaccinated. But different rules, personal preferences, and social norms formed during the last year mean that key industries need to provide more personalized marketing and client experiences to remain competitive and engage successfully with consumers.

Buckle’s March Sales Triple

Buckle Inc. announced that net sales for the 5-week fiscal month ended April 3, 2021, increased 240.2 percent to $139.4 million from net sales of $41.0 million for the prior year 5-week fiscal month ended April 4, 2020.

VF Corp Opens New Warehouse In Leicestershire

VF Corporation, through its local subsidiary VF Northern Europe Limited, announced it has begun operations at its new multimillion-dollar fulfillment center in Bardon, Leicestershire, England employing approximately 250 people during peak periods.

NRF: Retail Import Surge Expected Through Summer

The unprecedented surge of imports at retail container ports that began last summer is expected to continue at least through the end of this summer as retailers work to meet increased consumer demand, according to the monthly Global Port Tracker report released by the National Retail Federation and Hackett Associates.

Under Armour Marketing Exec Joins Walmart

Walmart appointed Courtney Carlson, former head of North American marketing at Under Armour, as SVP of category marketing, developing strategies and programs for its core retail business units.

G-III Apparel’s Debt Ratings Upgraded

S&P Global Ratings raised the debt ratings of  G-III Apparel Group Ltd. to Stable From Negative as profit and free operating cash flow generation significantly outperformed its expectations in fiscal 2021.

Former Nike Marketing Manager Pleads Guilty In Criminal Case

Errol Andam, a former Nike marketing manager, pled guilty to alleged wire and mail fraud, according to The Oregonian. In early February, federal prosecutors claimed that Andam defrauded Nike of nearly $1.5 million. He was accused of wire fraud, money laundering and making false statements on a loan application as part of a scheme to defraud Nike.