Superfeet Worldwide Inc. was awarded the 2010 Fleet Feet Sports Supplier of the Year award…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Drew Brees to Co-Chair President’s Council on Fitness, Sports and Nutrition
New Orleans Saints quarterback Drew Brees and Dominique Dawes, a three-time Olympian and former U.S. national champion in gymnastics, will co-chair the reconfigured President's Council on Fitness, Sports and Nutrition…
GoldToeMoretz Introduces Men’s Underwear
GoldToeMoretz, the maker of Gold Toe socks, announced the launch of Gold Toe underwear, a premium collection for men. The brand extension will debut in national chain and department stores, Gold Toe Stores and at goldtoe.com for back-to-school…
Collective Brands Opens New European Headquarters
Collective Brands Performance + Lifestyle Group (PLG), a division of Collective Brands, Inc., has opened a new combined European Headquarters and Distribution Center facility in Heerhugowaard, The Netherlands (near Amsterdam), as well as a new London-base
Somnio Running Restructures Sales Force
Somnio Running has moved from using independent sales reps in different parts of the country to hiring its own dedicated sales reps that will focus on both the specialty running and comfort shoe markets in all regions across the country…
Rocket Dog Appoints Account Executive
Jay Coffman has been hired as an account executive for Rocket Dog. With more than 25 years experience with footwear brands, He comes to Rocket Dog from Levi's footwear where he was the Midwest/Southeast Account Executive…
Britney Spears Offers Designs First Candie’s Collection
Britney Spears has designed her first ever limited edition collection of apparel and accessories for junior lifestyle brand, Candie's available only at Kohl's…
Adidas TaylorMade to Expand Customized Club Centers
To build on its leading position in golf, TaylorMade plans to open centers that allow players to purchase customized clubs after having their swing analyzed with highspeed cameras. Adidas also aims to expand its Ashworth apparel brand and seek acquisition
Puma Appeals Charge in Spanish Licensing Takeover
Puma will appeal an arbitration court ruling that could force it to pay up to 98 million euros ($119.6 million) to settle a long legal battle. Puma has been seeking to reclaim sole branding rights from its former licensing firm in Spain, Estudio 2000 SA..
Clif Bar Becomes 20% Employee-owned
Clif Bar & Company, the maker of all-natural and organic food for athletes, announced the selling of family-owned common stock to its employees through an Employee Stock Ownership Plan (ESOP). Employees through the ESOP own 20% of the company, while husba
Zoot’s President Resigns
Brian Enge, president and former CEO of Zoot Sports, has resigned from the company, according to a report on the triathlon website, xtri.com…
G.I. Joe’s Managers End Plan to Revive Chain
Four former executives of G.I. Joe's have been thwarted in their attempt to bring back the Pacific Northwest chain. Ron Menconi, Joe's former vice president of marketing and merchandise who had served as the new company's president, told Th
Dansko Hires Creative Director
Dansko has hired Ann Dittrich as its new creative director. She formerly worked for Cole Haan, Florsheim and G.H. Bass, and had been working freelance for Dansko…
Varsity Spirit Doesn’t Consider Cheerleading a Sport for Title IX Purposes
Testifying in a lawsuit involving Title IX guidelines, Jeff Webb, founder and CEO of Varsity Spirit, said he believes cheerleading should not be a competitive sport, saying that making it so would threaten “classical sideline cheerleading.”…
Cybex to Sponsor The Biggest Loser TV Show
Cybex International, the fitness equipment manufacturer, has signed a multiyear agreement to be the fitness equipment partner for NBC's “The Biggest Loser” weight-loss reality show…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal