Asics to Sponsor Mammoth Track Club

Asics America has become title sponsor of the Mammoth Track Club, one of the country’s most respected running clubs. The club has hosted some of America’s top distance runners, boasting 12 Olympians, 12 World Cross Country medals, 23 national

Bern Unlimited Adds Swedish Freestyle Skier

Bern Unlimited (Bern), the lifestyle action sports company specializing in head protection for non-motorized action sports, officially announced the addition of Swedish freestyle skier Henrik Harlaut to its snow team…

Sequential Brand Posts Q4 Profit

Sequential Brands Group, the parent of Heelys, reported revenues increased to $10.6 million in the fourth quarter compared with $1.8 million in the prior year quarter. It earned $4 million, or 16 cents a share, in the quarter, against a loss of $7.3 milio

West Marine Trims Q4 Loss

West Marine, Inc. slightly reduced its net loss in the fourth quarter to $11.2 million from $11.7 million a year ago. Sales increased 0.5 percent, to $118.8 million compared to $118.2 million for the fourth quarter of 2012. Comparable store sales also inc

Backcountry Industry Crowdsources Avalanche Safety Video

A unique partnership between US and Canadian avalanche safety organizations is issuing a challenge to skiers and snowboarders: Make a 4-minute video that shows the proper preparation for riding beyond resort boundaries, and you and your film could become