Under Armour signed supermodel, Gisele Bundchen, to an endorsement deal. Bundchen is the wife of New England quarterback, Tom Brady, who UA signed in 2010…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
EMU Appoints VP OF North America
Australian footwear brand EMU appointed Dan Singer as vice president of North America…
Durant Spurns Under Armour to Return to Nike
According to multiple reports, Nike signed NBA star Kevin Durant to a 10-year contract potentially worth about $350 million. Durant, the NBA's reigning most valuable player, had reportedly reached a tentative deal with Under Armour on a 10-year contr
Nautica Renews Sponsorship With PGA Tour Player Cameron Tringale
The Nautica brand, a division of VF Sportswear Inc., will be extending its marketing partnership with PGA Tour player Cameron Tringale for an additional two years…
Kering Partners with Safilo to Bring Eye Wear Business In House
Kering SA of France and Safilo Group Spa of Italy are extending their partnership until 2020. Under a new agreement, Kering will pay $118 million to buy out the last two years of Safilo's Gucci license and enter a new four-year supply agreement start
Ogio Appoints Distributor for IBD Channel
Ogio International appointed Hawley USA as distributor for its Endurance Collection of sports bags to the independent bicycle dealer channel…
Fanatics Partners with JC Penney on Online Fan Shop
JC Penney announced the launch of an all-new Sports Fan Shop experience on JCPenney.com that will be powered by Fanatics, the largest online retailer of officially licensed sports merchandise…
Ugg For Men Launches Fall Campaign Starring Tom Brady
Ugg Australia launched its first-ever global brand marketing campaign titled “This Is Ugg.” for the fall 2014 season. As a part of the initiative, Ugg for Men will launch a series of three spots throughout the season featuring brand ambassador
Dick’s SG to Open in Livonia, MI
Dick's Sporting Goods will hold a grand reopening celebration for its relocated store at Livonia Commons (13501 Middlebelt Road) in Livonia, MI…
Nike Extends Contract with University of Portland
The University of Portland has agreed on an eight-year extension with Nike to be the university's athletic footwear and athletic apparel supplier through the 2021-22 school year…
Original S.W.A.T Acquires Tactical Holdings
Original Footwear, a unit of Original S.W.A.T., has purchased the majority of the assets of Tactical Holdings, the parent of Wellco and Altama…
OIA Appoints VP of Marketing and Communications
The Outdoor Industry Association announced that Jennifer D. Pringle has been chosen as its new vice president of marketing and communications. Most recently she served as a partner with 4Leaf Partners…
DSW Raises 2014 Guidance After Above-Plan Q2
DSW reported second-quarter earnings on an adjusted basis slid 24.7 percent but came in ahead of Wall Street's consensus estimate by 5 cents a share. Excluding items related to its merger with RVI as well as the termination of RVI's pension plan
Genesco Slashes FY Guidance on Lids Weakness
Citing weakness at its Lids Sports Group, Genesco Inc. reported earnings on an adjusted basis fell 39.4 percent in the second quarter. It also sharply reduced its EPS guidance for the year due to the Q2 shortfall and continued weakness expected at Lids at
Tilly’s Traffic Weakness Continues in Q2
Tilly's didn’t offer any surprises in reporting a sharp drop in second-quarter earnings but did when it offered a profit outlook for the current quarter that missed Wall Street's expectations. In the quarter, profits tumbled 70.3 percent t
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