Nike Tops U.S. Open Brand Exposure

Nike received the most brand exposure value during NBC's final-round broadcast of the 2007 U.S. Open Championship on June 17, according to by Relay Worldwide's Brand Exposure Analysis. Nike, with almost $2.1 million in broadcast exposure value,

Heckmann Forms Buyout Firm

Richard Heckmann, who will soon resign as CEO of K2 Inc. with its sale to Jarden, has formed a new buyout firm called Heckmann Corp. The new company intends to sell 62.5 million shares of stock for $8 each, or $500 million, according to a filing with the

VF Corp to Close RP Printing

VF Corp. will close a printing company it bought through its takeover of Majestic Athletic, leading to the layoff of 80 employees. VF bought family-owned Majestic Athletic in February…

Nike Inks Deal with Greg Oden

Nike confirmed that it had signed an endorsement deal with Greg Oden, the 7-footer who is expected to be the top pick in the June 28 draft. Terms of the multiyear deal were not disclosed. Kevin Durant, who is also vying to be the top draft pick, has not o

Russell Athletic/Atlanta Falcons Partner Up

Russell Athletic and the Atlanta Falcons announced an agreement that designates Russell Athletic as an official sponsor of the Falcons. The four-year agreement includes title sponsorship of the team’s three-week pre-season training camp at its in-season t

Reef Launches Girls Swim, Sportswear and Footwear

Reef officially launched a collection of girls’ swim, sportswear and shoes. The surf brand's first head to toe program for girls will first hit retail in late 2007. It is Reef's first major category extension since the women’s sandal line debute

VF Corp. Eyeing More Acquisitions

VF Corp. plans to keep up its pace of acquisitions with a keen eye on outdoor and sportswear brands that cater to women, its chief executive said at the Reuters Consumer and Retail Summit in New York…

Major League Soccer Unveils ‘Verano MLS’

Major League Soccer announced the addition of yet another component to the League's successful Hispanic grassroots lineup, Verano MLS (MLS Summer). Working closely with select MLS teams, the six-week summer program will provide a weekly soccer playin

Cabela’s Closes $60M Debt Offering

Cabela's Incorporated sold $60 million aggregate principal amount of its 6.08% senior notes due 2017 in a private placement to qualified institutional buyers. The company intends to use the proceeds from the offering for new retail store expansion, i

FansEdge Ranked 39th Fastest Growing E-tailer

FansEdge, Inc., the internet division of Dreams, Inc., landed at number 39 on the 2006 “Top 500 Fastest Growing Retailers” list from industry bible, Internet Retailer Magazine. FansEdge, with the complement of all of its web properties, achieved a growt