OIF Takes an In-Depth Look at the Next Generation…

Outdoor Industry Foundation completed the 2007 edition of The Next Generation of Outdoor Participants which takes a holistic approach to analyzing the activity of the life-cycle of consumers who participate in outdoor sports. In the first edition of this

Hardgoods Vendors See Tough First Quarter…

Without the benefits of acquisition driven top-line growth, and all of the negative factors involved in the various integration initiatives hitting the bottom line, hardgoods vendors had a tough first quarter in 2007. However, softgoods and footwear vendo

Confluence to Boost Personnel, Service and Quality…

For the past three years Confluence has been showing up in Salt Lake City with a story that vendors usually try to avoid. While the company has innovative new products, and creative marketing plans, it is usually apologizing for late deliveries, incomplet

Outdoor Retailer Shifts Summer Show Dates for 2009…

Outdoor Retailer is moving up the date of its 2009 Summer Market to July 21-24. The decision to change the show dates, according to show management, was made in response to evolving market needs for many of the exhibitors at Summer Market. In particular,

MSR Delays Reactor Deliveries…

The MSR Reactor Stove System, previously scheduled for release in spring of 2007 is not ready for release yet. As production increased and stoves were put through MSR’s testing protocols, the majority of units met demanding test standards; however, a mino

Body Glove Expands Sales to Gulf Countries

Body Glove International LLC and its licensee Tiki Shark Hawaii Inc. have inked an exclusive deal to expand sales of an extensive line of Body Glove products into the Gulf Council Countries. Body Glove will team up with Omani based Al Barij International

Amer Sports Forms Winter and Outdoor Unit

Amer Sports said it is forming a Winter & Outdoor unit by combining it Salomon and Atomic divisions to better target the winter/outdoor market. The move is part of an overall reorganizing its executive structure as of September 1 to improve its operations

Dick’s Sporting Goods to Carry Enlyten SportStrips

HealthSport, Inc. has reached an agreement with Dick's Sporting Goods to become an authorized distributor of Enlyten SportStrips. Buffalo Bills starting quarterback, JP Losman, will be featured in Enlyten's marketing campaigns for Dick's..

Spalding Signs Oden and Arenas

Spalding announced the signing of two high profile basketball players, the top pick in the NBA draft Greg Oden and Washington Wizards guard Gilbert Arenas, to endorse its full line of basketballs and backboards on a worldwide basis. Spalding said it plans

Nike Tops U.S. Open Brand Exposure

Nike received the most brand exposure value during NBC's final-round broadcast of the 2007 U.S. Open Championship on June 17, according to by Relay Worldwide's Brand Exposure Analysis. Nike, with almost $2.1 million in broadcast exposure value,

Heckmann Forms Buyout Firm

Richard Heckmann, who will soon resign as CEO of K2 Inc. with its sale to Jarden, has formed a new buyout firm called Heckmann Corp. The new company intends to sell 62.5 million shares of stock for $8 each, or $500 million, according to a filing with the