EvoShield Pro-SRZ (“Pro Series”)New Protective Gear to Keep Players on the Field

In 2018, both the average fastball and number of players hit-by-pitches were the highest ever in MLB history. That’s why more players than ever need and want protection at the plate. EvoShield’s new Pro-SRZ (Pro Series) line of custom-molded protective gear does just that. Pro-SRZ guards include forward-thinking ergonomic designs and materials that are 45-percent lighter than competitors’ guards […]

Rescue Pilots Now Have A Special Edition Benno Boost Etility Bike For Commuting

The Air Zermatt rescue team is legendary, making over 1700 rescues a year, using specially-equipped rescue helicopters to pull stranded mountaineers off the Matterhorn and surrounding peaks in the Swiss Alps. The pilots of Air Zermatt have chosen Benno Bikes to build a special edition Benno Boost E, our most capable electric utility bike, with […]

Moving Beyond Plastic Pollution

This week Adidas announced the brands FutureCraft Loop fully recyclable running shoe. The brands “breakthrough” closed “loop creation process” is a 100-percent recyclable performance running shoe which can be returned to Adidas broken down to be recreated into a new performance running shoe. The first-gen release is part of Adidas’ widest global beta program to […]

Billabong, a leading action sports and lifestyle company, unveils their latest female content series for 2019, “Know the Feeling.” The progressive video series features multiple female surfers, including world-renowned athlete Laura Enever, as well as three young women, Monica Guo, Meryem El Gardoum and Natasha Sand, who are pioneering women’s surfing in China, Morocco and Sri Lanka. Shot in each of […]

Adidas FutureCraft Loop … Fully Recyclable Running Shoe

Adidas’ breakthrough closed “loop creation process” produces fully recyclable performance footwear. FutureCraft.Loop is a 100-percent recyclable performance running shoe. It can be returned to Adidas, broken down and reused, to create new performance running shoes. First-gen release is a part of Adidas’ widest global beta program to date, ahead of the wider commercial release targeted […]

Brooks Running Announces Multiyear, Global Partnership with November Project

Organizations Team Up to Inspire People to Run and be Active Through November Project’s Free Workout Community Brooks Running Company and grass-roots fitness movement November Project today high-fived the start of a two-year partnership focused on inspiring people across the world to run and be active. With a shared belief in the positive effects of […]

The Best Camera Is The One That You Have With You

Chris Burkard is legendary as a photographer of some of the last wild places on Earth. This week Chris and olloclip, the brand that invented a simple lens and clip system that allows any cell phone user to create content by clipping a variety of interchangeable lenses onto a cell phone camera, announced their collaboration. […]

Deso Presents #?earthed … Casting Votes For Our Planet

As a society, we cast votes daily. Our time and our dollars speak volumes about what matters to us. At  Deso, the team spends much of our time recreating in nature and our dollars on goods that ethically align with our values. In an effort to build community around Earth (every) Day, we’re encouraging people […]

LEKI Offers Full Ride Scholarship to Timothy Olson’s Run Mindful Retreat

LEKI is excited to announce the second annual LEKI Full Ride Scholarship to Timothy Olson’s Run Mindful Retreat taking place in Boulder, CO, June 13-16. The scholarship includes registration fees, air travel, lodging and LEKI Trail Running gear for one deserving trail runner. LEKI has a full line of trail running poles and supports ultra-runner […]

Polartec and Kraig Biocraft Laboratories To Bring First Spider Silk Fabrics To The Performance Apparel Market

Polartec, the premium provider of innovative and sustainable textile solutions, and Kraig Biocraft Laboratories (Kraig) (OTC:KBLB), the biotechnology company focused on the development and commercialization of spider silk, announce plans to bring to market the first fabrics made from spider silk. Initially developed for specialized military applications, these first-of-their-kind materials made from recombinant spider silk […]

Big City Mountaineers Opens 2019 Registration For Its 11 “Summit for Someone” Climbing Adventures

Big City Mountaineers is currently registering hikers, climbers, and outdoor enthusiasts for 11 professional guided mountain adventures for its 2019 “Summit for Someone” program. Participants raise funds in support of Big City Mountaineers youth programs and, in exchange, receive a free guided trip on one of North America’s most iconic peaks. All proceeds raised support the […]

Wigwam Introduces SynchroKnitÔ with Unrivaled Precision Fit in Socks

New Patented Technology to Debut to the Public in January 2020 Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, is proud to introduce SynchroKnitÔ, a completely new technology in sock construction. This sock revolution results in an unrivaled non-slip fit by strategically reducing bulk and excess yarn, so the sock hugs the […]

Amp Human and EF Education First Pro Cycling Team Announce Partnership

Amp Human, the Park City, UT-based creators of revolutionary sports product PR Lotion, is proud to announce its partnership with the UCI WorldTour pro cycling team, EF Education First, for the 2019 season. PR Lotion is proven to help athletes maximize every workout, ride or adventure and recover faster, by simply giving the body what […]