Author: Teresa Hartford

Altra launched the Mont Blanc BOA trail runner, the first Altra shoe to feature a BOA Fit System. The shoe is for technical trail runners that capitalize on the brand’s technologies—engineered with Altra’s Balanced Cushioning platform, foot shape toe box, Altra’s Ego Max midsole foam, BOA Fit System, and Vibram LiteBase outsole—resulting in a micro-adjustable, […]

Fila-sponsored tennis players will debut two new collections timed with the 2022 summer hardcourt swing—the Deuce Court Collection and the latest edition of the brand’s Heritage Collection.   Deuce Court Collection Karolina Pliskova, Barbora Krejcikova, Ekaterina Alexandrova, and Diego Schwartzman will wear the Deuce Court collection at the Western & Southern Open final Grand Slam. The collection […]

Keen, the maker of hybrid footwear, launched the Circadia, which delivers the core features of the brand’s Targhee hiking boot at a more accessible price point. The Circadia includes Keen.Fusion technology, a simplified pattern design and computer stitching. Consciously created features include: LWG-certified leather, PFAS-free water repellency, cement-free midsole/outsole fusion, and pesticide-free Eco Anti-Odor. Circadia […]

Ironman announced that the 2023 VinFast Ironman World Championship triathlon would continue with a two-day format in Kailua-Kona, Hawaii, on October 12-14.  This year, for the first time in the 40-plus-year history of the triathlon’s event, the 2022 VinFast Ironman World Championship will take place over two days in Kona, Hawaii, on October 6 and […]

Adidas Originals OR0074 unisex sunglasses feature rounded metal frames with ultra-thin temples for a more lightweight take on a classic style. The flexible temples are accentuated with a rubber Adidas logo insert, while color details outline the temple tips. Adjustable nose pads offer comfort. Available in five frame/lens options: Matte Black/Smoke; Blonde Havana/Blue; Grey/Bordeaux; Crystal/Green; […]

Inov-8 collaborated with its ambassador athlete and ten times CrossFit Games athlete Scott Panchik to launch a limited-edition shoe. The white and black F-Lite 260 legacy edition is exclusive to the U.S., and the company produced 600 pairs. Regarded as the most consistent CrossFit Games athlete of the last decade, Panchik’s expertise led heavily in […]

Kokopelli, the Colorado-based creator of lightweight and packable inflatable kayaks, is celebrating its tenth anniversary with the launch of limited-edition Smoke Blue boats in the Rogue Lite and Nirvana Self-Bailing, and smoke blue Poudre Adventure paddle.  Founded in 2012 inside a garage in Denver, CO, Kokopelli has since become an award-winning designer and developer of […]

New York City-based Kith has partnered with TaylorMade Golf to launch a collection of apparel, accessories and golf equipment, including Kith-branded clubs. The collection introduces the Kith Stealth Plus driver and the limited-edition Kith for TaylorMade TP Soto Putter to accompany an assortment are accessories, including golf gloves, golf balls, hat clip ball markers, cart […]

FILA Speedserve Energized performance tennis shoe builds on the brand’s Axilus 2 with a greater focus on structural elements to make a responsive and form-fitting silhouette.  Technical upgrades include: energized rubber cushioning at the forefoot and heel,  enhanced herringbone traction elements on the outsole aimed to aid in responsiveness and abrasion resistance on multiple court […]

Crocs collaborated with German luxury fashion house MCM on a limited edition collection featuring two footwear options. The first features a Visetos “belt bag” bracelet that is interchangeable and can also be worn as a fashion accessory. Along with the brand’s notable hardware, the shoe includes 24-carat gold plated Jibbitz charms. The second, features a […]

Inov-8, headquartered in the UK’s Lake District, known for its all-terrain footwear, apparel and equipment, announced it expanded its hike offering with a clothing collection called Venturelite.  Helen Stuart, inov-8’s head of clothing and equipment, said, “We’ve seen the continued growth in popularity of faster-paced hiking and want to give these outdoor lovers the same […]

Saucony announced that it opened the House of Speed to celebrate the launch of the Endorphin Pro 3 and Endorphin Speed 3, the latest advancements in the brand’s Endorphin Collection. In addition to Saucony’s Technical team on-hand, the House of Speed will serve as the site for a run thru Paris to try the Endorphin Pro […]

Hoka One One plans to launch its first global ad campaign under a new brand platform, “Fly Human Fly.” Hoka, owned by Deckers Brands, said the platform “acts as a catalyst to encourage consumers to meet Hoka at the starting line and take flight to new heights – together.” Fly Human Fly includes a 60-second film featuring […]