FuelBelt Signs Professional Triathlete Tim O’Donnell

FuelBelt announced the signing of professional triathlete Tim O’Donnell to the FuelBelt Team. O’Donnell, labeled as “America’s Next Great Hope for Hawaii Ironman” by Inside Triathlon in 2011, has proven to be a fierce competi

FNH Outdoors Acquires CastAway Graphite Rods

FNH Outdoors, LLC. announced the acquisition of CastAway Graphite Rods and the merger of Castaway with its existing FISH-N-Hunt Pro Gear subsidiary to form a stronger portfolio of fishing offerings for an existing hunting and fishing gear business…

New Era Rolls Out New NFL-Licensed Products

New Era Cap Co. Inc. introduced its first NFL-licensed products in more than a decade at U.S. retail this week, according to Buffalo SportsBusiness Journal. The Buffalo-based cap maker has five-year National Football League rights deal in place that offic

Stanley Launches Campaign for Retailers at ORWM

Stanley Outdoor, a brand of PMI, unveiled a new retailer campaign – “Thermalware 101” – at the 2012 Winter Market Outdoor Retailer Show. The campaign is designed to educate buyers about Thermalware, its importance as a new category, and its relevancy for

Brooks-Range Introducing New Jacket and Technology at ORWM

Brooks-Range Mountaineering Equipment will be introducing the Mojave Jacket during the Outdoor Retailer Winter Market trade show in Salt Lake City. The jacket is the first 800-fill down jacket made with the new DownTec™ water-resistant technology…