Walmart-owned Jet.com will start offering Nike product in October ahead of the holiday season as part of a relaunch focused on urban dwellers. Converse will also be available.
Author: SGB Media
Jordan Brand Partners With Paris Saint-Germain
Nike said the Jordan Brand launched its first collection with a football club, Paris Saint-Germain. The collection will feature over 90 performance, training and lifestyle products. The Jordan Brand this season will also make the company’s UEFA Champions League debut.
PGA Tour Superstore Brings Personalization To Website
PGA Tour Superstore has launched a new e-commerce store that enables customers to discover products, get recommendations and trends based on their interests and buy right from their phones or tablets.
ElliptiGO Reaches 25,000 Unit Milestone
ElliptiGO Inc., the pioneer and leader in stand-up cycling, announced that 25,000 of the company’s bikes are now on the road.
Pocket Outdoor Media Appoints New CEO
Andrew Pemberton, a 20-year veteran of publishing and former executive of Panache Cyclewear, has been named chief executive officer of Pocket Outdoor Media, the holding company that publishes VeloNews, Triathlete, Women’s Running, Competitor and VeloPress books.
Tariff ‘Wild Card’ Threatens Retail Imports
With retail sales continuing to grow, imports at the nation’s major retail container ports are expected to remain strong this month after setting three new records this summer, according to the monthly Global Port Tracker report released by the National Retail Federation and Hackett Associates.
GSM Acquires CoyoteLight
GSM Outdoors LLC, the maker of hunting and shooting products, announced the company’s acquisition of CoyoteLight, the predator light hunting brand.
Chaos Headwear Adds Rep Agency
Chaos Headwear added the Baratti Marketing Group Inc. to the company’s U.S. national sales team.
JackRabbit Acquires Rhythm Running, To Open Two Stores
Back in expansion mode, JackRabbit announced the company has completed the acquisition of Nashville-based Rhythm Running. In addition, the company is opening two new stores in Houston, TX, and Tampa, FL.
2018 SFIA State Of The Industry Report Released
The 2018 SFIA State of the Industry Report, released today, indicates the American sports and fitness products industry grew 2.4 percent in 2017, up from 2.0 percent growth in 2016 and 2015.
Dæhlie Teams Up With Verde Brand Communications
Dæhlie, the leading Nordic apparel company in Scandinavia, hired Verde Brand Communications as the company’s agency of record for integrated media relations and brand communications.
Warrior Dash Adds Multiple Distances Beginning In 2019
Warrior Dash, the obstacle course race that more than 3 million people have completed since 2009, announced additional race distance options beginning in 2019.
Nite Ize Secures New Global Distribution Headquarters
Nite Ize has secured one of the last available 160,000-square-foot warehouses in Boulder County to serve as the company’s new global distribution headquarters to support growth.
Croakies Signs Tyler Eifert
Croakies, the original manufacturer of industry-leading outdoor retention products, announced the company has expanded the company’s relationship with all-pro tight end and serial outdoorsman Tyler Eifert.
Thermacell Partners With Outtech
Thermacell Repellents Inc. announced a new partnership with Outtech Inc. Based in Aurora, OH, Outtech is the premier sales and marketing agency in the outdoor and sporting goods industry. Effective September 1, Outtech is representing Thermacell’s Mosquito and Tick products across the United States, including Alaska and Hawaii.
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