Rabbit, the running apparel brand based in Santa Barbara, is sending five sponsored athletes to the 2020 Olympic Marathon Trials.
Author: SGB Media
National Runner Survey: Millennials Seeking Unique Running Event Experiences
According to the 2018 National Runner Survey Results from Running USA, baby boomers are more likely to participate in the same running events year after year, while Millennials are looking for a unique event experience and less likely to repeat their participation.
Mark Plaatjes Opens In Motion Running In Boulder, Colorado
Renowned physical therapist and co-founder of Boulder Running Company Mark Plaatjes announced the opening of In Motion Running, a new locally owned running specialty store that will integrate running shoes, apparel and accessories with a full-service physical therapy practice.
Nuun CEO To Present On The Power Of Company Culture At Running USA 2019
Kevin Rutherford, president and chief eternal optimist of Nuun and Company, will share some secrets about creating a dynamic workplace culture in a keynote address at the 2019 Running USA Industry Conference.
Iconix Stung By Sears Bankruptcy
Iconix Brand Group lowered its guidance for the year after taking a charge for the bankruptcy of Sears. Three of Iconix’s brands, Bongo, Joe Boxer and Cannon, had direct-to-consumer agreements with Sears Holdings, the parent of Sears and Kmart.
Clarus Enters Skincare Category With Asset Acquisition Of SKINourishment
Clarus Corporation announced the acquisition of the assets of SKINourishment Inc., the parent of climbOn. The acquisition provides an entry into the skincare category which, along with other sport-enhancing products, is a strategic focus of the company and a newly targeted high-growth potential category.
Tough Mudder Spins Off Gym Business Into Separate Enterprise
Tough Mudder Inc. will spin off its fitness business, Tough Mudder Bootcamp, into a separate business enterprise from its traditional live event business in order to allow both businesses to more successfully navigate their respective categories.
Goat Launches Sneaker Industry’s First Black Friday Augmented Reality Experience
Goat, the sneaker exchange marketplace, for the first time introduced an augmented reality (AR) experience for its Black Friday drawing. Goat is encouraging users to explore 125 destinations and “Greatest Of All Time” moments around the world in a bid to win over 1,000 prizes.
BobbleBoss Signs Four Athletes To Launch Limited Edition Bobbleheads
BobbleBoss has announced that it has signed four athletes – Carmelita Jeter, Cappie Pondexter, Angel McCoughtry and Bill O’Brien – to launch Limited Edition bobbleheads.
Vineyard Vines Partners With The New England Patriots
Paying homage to their New England roots and love of football, Vineyard Vines will serve as the Official Style of the New England Patriots and their iconic home stadium, Gillette Stadium, with exclusive products available for purchase during the 2018 and 2019 seasons.
Escalade Sports Acquires Victory Tailgate
Escalade Sports, a wholly owned subsidiary of Escalade Inc., announced that it has acquired Victory Tailgate, a brand known for its premium licensed and custom tailgating games. The acquisition will significantly strengthen Escalade Sports’ leadership in the tailgating and lawn games’ categories.
Vapor Apparel Relocating Corporate Headquarters
Vapor Apparel, the maker of sublimation-friendly performance apparel , is moving into a new corporate facility in Hanahan, SC.
Sears To Close Another 40 Stores
Sears Holdings, which filed for bankruptcy last month, said Thursday that 11 Kmart locations and 29 Sears stores will close their doors in February 2019. The retailer is already in the process of closing about 188 stores.
Leatherman Tool Group To Sell Ledlenser
Leatherman Tool Group (LTG) announced it will sell Ledlenser GmbH & Co. KG of Solingen, Germany, the maker of Ledlenser LED lights to Afinum.
Cheerleading Injuries On The Decline
USA Cheer shared news of a recently published medical research study demonstrating how cheerleading rules can effectively maximize the safety of its participating athletes.
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