Newell Brands reported sales in its Play segment climbed 6.6 percent in the fourth quarter. Core sales grew 5.4 percent, reflecting strong growth on Coleman, Contigo, Marmot and Team Sports partially offset by declines on Fishing.
Author: sportsoneauthor

Puma’s Women’s Focus Paying Off
Following the report of its third strong annual campaign in a row, Bjørn Gulden, CEO, Puma SE, detailed the many ways the brand’s focus on female training, its celebrity brand ambassadors, and its ability to amplify its voice through social media is helping drive the company’s turnaround.

Aisle Talk, Week of February 12
Top headlines from the active lifestyle industry you may have missed this week.

Svart Design: 360-Degree View
Snøhetta has revealed plans for a sustainable ring-shaped hotel that will be nestled at the base of Norway’s Almlifjellet mountain, within the Arctic Circle.
WSL Will Not Hold Billabong Pipe Masters In 2019
The World Surf League announced that it will not hold the Billabong Pipe Masters Surf Meet on Oahu in 2019. WSL has been seeking to change the dates on its requested dates of two of its tournaments — the Billabong, which historically has run in December, and the Volcom Pipe Pro, which is held in January.
Newell Brands’ Play Segment Delivers Mid-Single Digit Gain In Q4
Newell Brands reported that its Play segment generated net sales of $563 million, a 6.6 percent increase compared with $529 million in the prior year. Core sales grew 5.4 percent, reflecting strong growth on Coleman, Contigo, Marmot and Team Sports partially offset by declines on Fishing.

VF Reports Better-Than-Expected Fourth Quarter
VF Corp. reported better-than-expected results in the fourth quarter as revenue increased 12 percent, or 10 percent currency neutral, driven by broad-based strength across VF’s international and direct-to-consumer platforms, Outdoor & Action Sports coalition and Workwear businesses. On a currency-neutral basis, Vans’ global sales soared 35 percent, The North Face added 6 percent and Timberland increased 8 percent
New Balance Partners With Wellness Workdays
Wellness Workdays, a leading provider of corporate wellness programs, has been selected by New Balance to implement the next phase of the company’s corporate wellness initiative.
Lululemon Founder Sells Shares
Lululemon Athletica Inc. founder Chip Wilson sold 2.75 million shares, according to a regulatory filing.
Buck Knives Names Agency And Sales Representative Of The Year
At the recent 2018 SHOT Show, Buck Knives awarded their “2017 Sales Agency of the Year” to Tackett Brothers, Inc. and “Sales Rep of the Year” to Deb Garvick of Tackett Brothers, Inc.
Onx Closes $20.3 Million Growth Equity Investment
OnXmaps, Inc., provider of the onX HUNT mobile app and industry leader in mobile mapping technology for outdoor adventurers, announced it has raised $20.3 million in a funding round led by global growth equity investor Summit Partners.
Strider Sports Renews Prevish Marketing As Agency Of Record
Strider Sports International, a leading manufacturer and marketer of children’s balance bikes, renewed Prevish Marketing for a fourth year.
REI Co-op Again Makes Fortune 100 Best Companies To Work For List
For the 21st consecutive year, REI was recognized as one of the nation’s top employers, ranking 43 on Fortune’s “100 Best Companies to Work For” list.
RECALL: Specialized Bicycle Components
About 5,550 bicycles sold in the U.S. from Specialized Bicycle are being recalled. The fork on the bicycle can break and cause the rider to lose control, posing a crash hazard.