Pacific Cycle Hires IBD Marketing Guru

Pacific Cycle hired Jennifer Schwai to serve as Pacific’s Director of IBD Marketing as she returns to the bike industry. In this new role, Schwai will lead strategic marketing initiatives for the GT Bicycles brand and oversee the Schwinn and Mongoose bran

Payless Plans New DC in Ohio

Payless ShoeSource, Inc. plans to locate its eastern distribution center in Brookville, Ohio, a community 15 miles west of Dayton, as part of its dual distribution center plan announced earlier this year aimed at enhancing the logistical efficiency and qu

Brooks Gains More Traction in Specialty Running Market

According to the recently released Sports Marketing Surveys Running Specialty Store Sales Survey, Brooks Sports, Inc. took home first-place standings for its “Brand Strength Forecast” and “Market Strength Forecast” in the specialty running industry. Addit

Unifi Appoints Dillon Yarn CEO to Board

Unifi, Inc.'s Board of Directors appointed Stephen Wener to the Board. Mr. Wener, who lives in Franklin Lakes, New Jersey, has served as the President and CEO of Dillon Yarn Corporation since 1980 and has been a driving force behind Dillon's suc

Ashworth Restructures Management and Staff

Ashworth, Inc. will undergo a series of personnel changes. Edward (“Eddie”) J. Fadel has returned to Ashworth as President, effective immediately. Gary I. (Sims) Schneiderman, President, has left the Company to pursue other interests. Peter E. Holmberg, E

Execute Sports Outlines Plan for 2007

Execute Sports Inc. announced several strategic initiatives for the rest of 2007 and summarized key achievements for the past 18 months including the closures of Eagle Rider clothing, Kampus wakeskates and Collective Development bags as well as office and

OIA Lobbying Effort Helps Secure Recreation Funding

Outdoor Industry Association extended its thanks the U.S. House of Representatives, Interior Appropriations subcommittee, for its funding commitment to close to home recreation infrastructure as well as its support of a substantial funding increase for th

Thule Acquires Norwegian Trailer Distributor

Thule acquired its Norwegian distributor of trailers in Norway, Brenderup Tilhengersenter AS. The company has 10 employees and sales of about 40 million Norwegian krona ($6.6 mm). The unit will be integrated into Thule's business area Trailers, which

NFL, GSIC and QVC Ink Strategic Alliance

QVC, the National Football League and GSI Commerce Inc. have entered into a strategic alliance to create a new, multichannel marketing opportunity for NFL-licensed products. Under terms of the agreement, QVC will become the NFL's “official television

Zoic Sponsors 16,000 Mile Bike Ride

Zoic Clothing has sponsored Biking for a Better World, Inc. through outfitting a four man bicycling team pedaling from Purdue Bay, Alaska to Ushuaia, Argentina. Beginning on June 15th, 2007, this team will begin their 16,000 mile journey, riding unsupport

Burton Teams Up with Jeans Designer for Apparel Line

Paul Smith Jeans and Burton Snowboards have joined forces once again for an exciting new design project that combines Burton’s innovative fabric technology and construction techniques with Paul Smith’s signature designs. Three traditional Paul Smith cloth