Logo Brands Inc. has entered into a multi-year exclusive licensing agreement with the University of North Carolina at Chapel Hill, effective January 1, 2022.
Author: SGB Media

EventHub Continues As Expo Management Partner For Running USA Industry Conference
Running USA announced that EventHub would continue as the Expo Management Partner for its Industry Conference to be held at Disney’s Coronado Springs Resort, FL from February 20-22, 2022.

Truewerk Raises Another $2 Million
Denver-based TrueWerk raised $2.03 million in an equity funding round, according to a Form D filing. This comes after the company reported raising $2.5 million in August.

Fleet Feet Promotes Jason Jabaut To COO
Fleet Feet announced the promotion of Jason Jabaut to COO, effective immediately. The move comes as it realigns the organization and formalizes its plan for growth centered around business development, brand awareness and customer retention.

Xponential Fitness Files For Initial Public Offering
Xponential Fitness Inc. announced that it has filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission relating to the proposed initial public offering of its Class A common stock.

Bass Pro And Cabela’s Continue SCI Sponsorship
Bass Pro Shops and Cabela’s recently renewed their corporate sponsorship of Safari Club International.

Beachbody And Myx Fitness Complete Merger With Forest Road Acquisition Corp.
The Beachbody Company Group, LLC announced its completion of a three-way business combination with Myx Fitness Holdings, LLC and Forest Road Acquisition Corp. effective June 25, 2021.

Burberry’s CEO To Join Ferragamo
Salvatore Ferragamo SpA said it reached an agreement for Burberry Group Plc CEO Marco Gobbetti to become its general manager and chief executive officer at the end of the year.

Arc’teryx Opens Store In Santana Row
Arc’teryx opened a brand store in the Santana Row community of San Jose, CA, offering a full selection of its outerwear, packs, climbing gear, hiking and trail running apparel.

Golftec Opens Club-Fitting Center Near Washington, D.C.
Golftec announced the opening of an instruction and club fitting center in North Bethesda, MD.

Li Ning’s Profits More Than Double In Six Months
Li Ning reported sales of not less than ¥1.8 billion for the six months ending June 30 as compared with that of ¥683.4 for the corresponding period in 2020.

Fanatics Taps Dodgers Executive To Explore New Verticals
Fanatics plans to hire Tucker Kain, president of business enterprise for the Los Angeles Dodgers, to help the company expand beyond licensed fan merchandise.

Allbirds Reportedly Files Confidentially For IPO
Allbirds has filed for a confidential IPO, financial and industry sources told WWD.

RECALL: Winchester Ammo
Winchester LLC is recalling a number of 9mm Luger 115 grain Full Metal Jackets and 115 grain Jacketed Hollow Point pistol ammunition.

Belong Gaming Arenas Opens First U.S. Esports Gaming Center In Houston
Belong Gaming Arenas, a subsidiary of esports and technology company Vindex, announced it would begin rolling out experiential gaming centers across the U.S. to establish a connected framework for esports at the local and amateur level.