Quality Bicycle Products (QBP) has been named the new U.S. wholesale distributor of Fox bike forks, shocks, dropper posts and service parts.
Author: SGB Media
Sports Participation Study Roundup
Recent sports participation studies find playing team sports can drive success in the workplace, reduce depression in boys and extend overall lifespans. Another new study touts the broad health benefits of spending at least two hours a week in nature.
Colorado Classic Issues “Equity in Cycling Pledge”
The 2019 Colorado Classic presented by VF Corporation launched the “Equity in Cycling Pledge” today that asks fans around the world to show their support for gender equality in professional cycling.
MLS, Adidas Partner With Germany FA On Academy Goalkeeping Course
Major League Soccer and Adidas announced a new partnership with the German Football Association (DFB) to train MLS academy goalkeeper coaches and goalkeepers through a series of immersive year-long development courses.
Messe Friedrichshafen Decides To Postpone The New Outdoor Event
Messe Friedrichshafen has decided not to go ahead with the premiere of OUTDOOR Friedrichshafen scheduled for September 17 to 19 2019 and to postpone the new format. The decision is intended to give all those involved the opportunity to continue developing the newly initiated concept.
NSSRA Selects New Chair And Vice Chair
The National Ski & Snowboard Retailers Association (NSSRA) selected Gordon Geiger of Geiger’s (Lakewood, OH) as chair and Tom Fuerst of Pedigree Ski Shop (White Plains, NY) as vice chair at its June 11, 2019 board of directors meeting.
Garmont Steps Up North America Growth Plans
Garmont International S.r.l. is focused on four drivers—people, efficiency, pricing and marketing—as the brand works to amplify its North American business. Bill Dodge, CEO, Garmont North America, breaks down how the company is pulling each lever in hopes of growing both mind and market share here.
NC State Basketball Accused Of Level I NCAA Violations
The NCAA issued a Notice of Allegations against North Carolina State, accusing the Wolfpack of two Level I violations and two Level II violations tied to college basketball’s recruitment scandal.
RECALL:: K2 Sports Inline Skates
About 2,700 pairs of VO2 S skates (in addition, about 740 pairs were sold in Canada) from K2 Sports are being recalled.
BSN Sports Acquires Hillock Sports
BSN Sports, a division of Varsity Brands, announced that it has acquired Hillock Sports, LLC, based in Murray, UT. Hillock has been serving team sports customers in Utah and neighboring states for 20 years.
Bowflex Secures New Advertising Agency
Nautilus, Inc. has named FIG as its creative agency for the company’s Bowflex brand. FIG will handle advertising and creative campaign executions, including TV, social and digital.
Hibbett Sports Appoints Board Members
Hibbett Sports Inc. announced the appointments of Lorna Nagler and Dorlisa Flur to the company’s board of directors. The appointments increase the size of the board to 10.
WIT Fitness To Run CrossFit’s Online Store
Whatever It Takes (WIT) Fitness and CrossFit, Inc. announced they have partnered to have WIT take over the CrossFit online store. The announcement comes several weeks after store.crossfit.com and stuff.crossfit.com were taken down and directed to reebok.com.
Delta Apparel Announces Planned Opening Of Digital Print Facilities In Texas And New Jersey
Delta Apparel Inc. announced that its digital print subsidiary, DTG2Go, LLC will open two new facilities, one in the Dallas, TX area and one in Cranbury, NJ. The new facilities are expected to open in late summer.
U.S. Retail Sales Exceed Expectations In June
Retail sales were up 0.6 percent in June seasonally adjusted from May and up 2.3 percent unadjusted year-over-year, the National Retail Federation said.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal