The National Football League announced a partnership with Swedish-based fast-fashion retailer H&M to launch a range of NFL-branded apparel and accessories to support the league’s growth overseas.
Author: SGB Media
Adidas Golf Adds Two-Time PGA Tour Winner
Adidas Golf signed two-time PGA Tour winner Daniel Berger to a multi-year contract that includes him wearing Adidas headwear, apparel, footwear and accessories on the course.
Avenatti Ordered To Face Fraud Charge
A Manhattan federal judge denied Michael Avenatti’s bid to dismiss the third count of an indictment accusing the embattled lawyer of trying to extort Nike Inc. over his alleged knowledge of basketball recruiting violations.
Report: Equinox Seeks Funding To Expand Digital
Equinox Group, the operator of Equinox Fitness Clubs, Blink Fitness, Pure Yoga and SoulCycle, is an advanced talks to secure additional funding to expand its digital platform, according to a report from Bloomberg.
Varsity Brands Appoints John Hutchinson EVP, CFO
Varsity Brands on Thursday announced the appointment of John Hutchinson as executive vice president and CFO, effective immediately.

Sportsman’s Warehouse Lowers Guidance Due To Firearms, Holiday Headwinds
Sportsman’s Warehouse Holdings Inc. on Thursday announced that the company is lowering its financial guidance for the fourth quarter and fiscal year 2019 due to headwinds stemming from competitors discounting firearms and ammunition as well as the shortened holiday season.
The Buckle’s Comps Climb In December
The Buckle Inc. reported comparable store sales increased 5.0 percent in December. Overall sales increased 4.8 percent to $143.9 million from $137.4 million in the same period a year ago.

December M&A Roundup: Pelican, Powdr, Thule And More
Pelican International’s acquisition of Confluence Outdoor headlined a busy December for M&A in the active lifestyle market. It also saw ski resort operator Powdr Corp. expand into Canada and Thule Group add a maker of fly fishing rod vaults to its portfolio. SGB Executive’s monthly roundup breaks down the deals from December and includes the full list of transactions for the month.

PVH Corp. To Sell Speedo North America Business To Pentland Group
PVH Corp. announced Thursday that it has entered into a definitive agreement to sell its Speedo North America business to Pentland Group, parent company of Speedo International Limited, for $170 million in cash, subject to a working capital adjustment.
JCPenney’s Holiday Comps Sink
J. C. Penney Company Inc. announced that its comparable store sales for the combined nine-week period ending January 4, 2020 decreased 7.5 percent. The retailer reaffirmed its guidance for the year.
Kohl’s Holiday Comps Dip 0.2 Percent
Kohl’s Corp. reported that its comparable sales for fiscal November and December 2019 combined decreased 0.2 percent over the same period last year. The department store operator expects EPS to come in at the low-end of guidance.
PVH Corp. Names Regional President, PVH Asia Pacific
PVH Corp. announced that Tom Chu will become regional president of PVH Asia Pacific, effective February 1, 2020.
Fanatics Brands Secures New Headquarters
Fanatics Brands, the in-house apparel division for Fanatics Inc., has signed a lease for three full floors, or 92,000 square feet, at 5332 Avion in Tampa. Previously, the apparel division has been spread across three locations in Tampa.

Target Launches All in Motion Sports Brand
Target has launched a proprietary All in Motion sports brands. Items will range from sports bras and leggings to hand weights and yoga mats.
Lipsey’s Announces Key Management Promotions
Firearms distributor Lipsey’s on Wednesday announced the promotion of two long-time, dedicated members of its management team.