Cascade Designs, Inc.'s Platypus brand of hydration products has signed on as a major sponsor of the 2011 Leadville Race Series.
Author: Charlie Lunan
Woolrich Hires Merchandising Manager for Catalog/Internet Channel
Woolrich has hired L.L. Bean veteran Becky Egers as merchandise manager for its catalog and Internet channels. Egers will be responsible for leading the merchandising, seasonal assortment planning, buying, and product positioning and pagination of the Woo
Boa Technology Names Althletics Category Manager
Vin Connolly has rejoined Denver-based Boa Technology as its global category manager for its athletics category…
Garmin to Acquire Maker of Dog Training Gear
A subsdiary of Garmin Ltd. has signed an agreement to acquire Tri-Tronics Inc., a designer and manufacturer of electronic dog-training equipment. The acquisition will allow the combined company to expand its leadership position in both the tracking and tr
Dahlgren Hires Deckers to Rep in Rocky Mountains
Dahlgren Footwear has hired Denver, CO-based sales veteran Joe Decker and his daughter Katie Decker to represent the brand in the Rocky Mountain territory…
SRAM LLC Buys Out Trilantic, Nears IPO
SRAM International has bought out the private equity firm that invested in the company in 2008 through a recapitalization that moves the bicycle components maker one step closer to its initial public offering, according to documents filed by SRAM last wee
MEC Provides Gear for Parks Canada Weekend Campout
One thousand Canadians who are new to camping will enjoy a dry, warm and comfortable night's sleep thanks to a partnership between Mountain Equipment Co-op (MEC) and Parks Canada. MEC is providing 300 tents, 1,000 sleeping bags and 1,000 sleeping pad
Outdoor Nation National Congress Convenes Today
Outdoor Nation's 2011 summit series kicked off Thursday in New York City with a National Congress representing all 50 States, followed by three-day regional Youth Summits in New York City, Atlanta, Minneapolis, Denver and San Francisco from June 24
Genesco Acquires UK Retailer; Journeys Q2 Comps Up 15 Percent
Genesco Inc. has acquired Schuh Group Ltd., a specialty retailer of casual and athletic footwear based in the United Kingdom for roughly $113 million plus earn out payments. Genesco also disclosed same-store sales increased 14% in the second quarter to da
Choose Outdoors Names Olson President
The board of directors of Choose Outdoors has elected veteran conservationist and former fellow board member Jeff Olson to be the new president of the non-profit advocacy organization…
Coca-Cola, Stater Bros. Raise Another $716,400 for California State Parks
Coca-Cola and Stater Bros. – California's largest privately held supermarket chain – have raised another $716,400 to help state parks in Southern California. The money, raised through the Preserve Our Parks Campaign, will be spent immediately on proj
Mammoth Mountain Offers Dual Ski/Bike Ticket
Mammoth Mountain has not let record snowfall delay its summer season. Beginning Friday, the resort is offering a $79 ticket that lets people ski and/or mountain bike at the mountain resort through July 4. The ticket is priced at just $7 more than a standa
Summit Distribution Picks up Drift Innovation POV Cameras
Summit Distribution has begun distributing Drift Innovation point of view cameras in the U.S. markets. Summit Distribution is one of the largest wholesale distributors of hands-free HD video cameras and top-quality waterproof/protective solutions in the U
Recreation on Federal Lands Supports 388,000 Jobs
The 437 million recreational visits to lands managed by the U.S. Department of Interior in 2010 supported more than 388,000 jobs nationwide and contributed over $44 billion in economic activity, according to an annual report released this week by the depa
Incrediwear Names National Sales Director
Star Nutrition, Inc., a California-based diversified health and wellness firm, has appointed Matt Itamura as the national sales director for its Incrediwear division. Itamura brings years of retail apparel and marketing experience to the Incrediwear brand
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