Custom club fitter Club Champion announced the opening of three fitting studios this month in Williamsville, NY; Myrtle Beach, SC; and Tucson, AZ. The brand now has 82 stores nationwide and is looking to continue its expansion later this spring.
Month: April 2021

Markwort Sporting Goods Acquires Xelerator
Markwort Sporting Goods Company announced its acquisition of the second generation Xelerator Fastpitch Softball Trainer from Ken Roudybush.

Nike’s Former COO Joins Olvin’s Board
Former Nike COO Eric Sprunk has joined the board of New York and London-based Olvin, a predictive AI-driven start-up providing analytics to retailers.

CampgroundViews.com Reports Advanced Bookings Up Over 50 Percent
In a survey of 2,000 campgrounds and RV parks performed by CampgroundViews.com, nearly two-thirds of respondents stated that their advanced bookings are up 50 percent over average for the 2021 camping season. Twenty-four percent see advanced bookings up over 80 percent for the same period.

Survey Shows Consumers’ Spending Habits Have Changed Permanently Due To Pandemic
A report released by AlixPartners finds that one in two consumers around the globe has had their consumption habits permanently changed due to the effects of the COVID-19 pandemic. The consultancy also announced the launch of a new modeling approach that segments consumers by their pandemic-related anxieties.

U.S. Consumer Confidence Surges To One-Year High
U.S. consumer confidence in March climbed to a one-year high, after a modest increase in February, as Americans grew more upbeat about the economy and labor market.

Topgolf Co-Founders Open New Entertainment Concept
Puttshack, created by the original founders of Topgolf, will open its first U.S. location in Atlanta, GA. The 25,000-square-foot location at The Interlock in Atlanta’s Westside Provisions District will feature four tech-infused mini-golf courses, food and beverages.

Hanna Andersson Announces New Leadership Roles
Children’s wear brand Hanna Andersson has named Sally Pofcher as its new chief executive officer and added former Nike VP, Pamela Neferkara, to its board.

NRF Report: U.S. Economy Making ‘Dramatic Progress’
With more vaccines stockpiled, more federal stimulus money and consumers shopping again, the U.S. economy has made dramatic progress since the coronavirus pandemic brought activity to a near-standstill last year, NRF Chief Economist Jack Kleinhenz said in the April issue of its Monthly Economic Review.

Nike Marketing Veterans Launch Agency
David Creech, most recently president brand creative, global mens Nike, has partnered with two other Nike veterans, Josh Moore and Nicole Graham, and sports agent Rich Paul to start a minority-owned marketing and creative agency named Adopt.

Aisle Talk Week Of March 29, 2021
The Top National stories and the Latest headlines across the Active Lifestyle Market for the week of March 29, 2021 covered in the SGB Updates and delivered to your inbox every business day.

Insole Innovation: Catching Up With OrthoLite VP Rob Falken On Its Groundbreaking O-Therm Technology
SGB Executive caught up with VP of Innovation Rob Falken to dive into its latest foot-betterment technology.

Sequential Brands Amends Credit Agreement, Sees Four Board Members Exit
Sequential Brands Group Inc. said it amended its credit agreement with Wilmington Trust that extends a waiver of existing defaults under the agreement through April 19. As a result, four board members, including Martha Stewart, have resigned.

U.S. Economy Added 916,000 Jobs In March
The U.S. economy added 916,000 jobs in March, the highest level in months, as rising vaccination rates and declining caseloads helped accelerate a recovery in the labor market.

Igloo Pledges All Profits From Its Earth Month Collection to Keep America Beautiful
April 1–30, 2021, 100% of the Profits From a Selection of Products Sold on Igloocoolers.com Will Benefit Keep America Beautiful