VAUDE is currently working on a new distribution concept in a continued effort to successfully penetrate the US market, after officially dissolving their relationship with Windsong Outdoors, LLC earlier this year.
“I look forward to creating an enviable position for VAUDE in the US market,” explains Albrecht von Dewitz, CEO at VAUDE. “It may take some time, but we have always accepted nothing less than the best for our product and we will hold our new distributor to the same high quality standards. Currently all aspects of our new US distribution are not in place and thus we made the decision not to exhibit at Outdoor Retailer Summer Market 2004.”