SGB Update Sports & Fitness
Nautilus Survey: Americans Flunk Fitness IQ
Men and women over 18 show no improvement in basic health and fitness knowledge.
True Hockey Launches B2B E-commerce Site
TRUE Hockey announces the launch of its new business-to-business e-commerce website.
Amazon to Add Another Fulfillment Center
Amazon.com Inc. announced plans to open a fulfillment center in Sacramento that will be its tenth in California and fourth announced for the state in four months.
Gold’s Gym Names SVP of Human Resources
Gold’s Gym, a health and fitness franchise, named Jolynda Ward as SVP of human resources.
Athletic Dealers of America Reach Rebates Milestone
The ADA shared at its recent Buying Show in Orlando, FL that the group has surpassed the $1 million mark in rebates distributed to its members for 2015.
Adidas to Open Speedfactory in U.S. in 2017
Adidas Group at an investor event today in Herzogenaurach confirmed plans to open a Speedfactory facility in the U.S. at the end of next year.
TomTom Reports Strong Sports Sales in Q2
TomTom reported strong growth of smart watches and other sports products could not offset declines in its legacy personal navigation devices, or PND, devices in the second quarter.
Under Armour Leads in Most Valuable College Deals
Under Armour holds four of the top ten most valuable college sports apparel deals, according to Forbes. Nike, not surprisingly, holds a wide majority of the top 65 college deals.
Nike Appoints VP of Running
Nike Inc. announced that Steve Lesnard will become VP, GM of global running, succeeding Patrick Seehafer who will become VP, Europe Merchandising.

Under Armour Spends $70.3 Million on New Headquarters Site
Under Armour reportedly purchased land in Port Covington, one of the largest urban renewals projects in the country taking place on the Baltimore, MD waterfront, in what The Baltimore Sun purports would be the brands new headquarters. The space cost the brand $70.3 million.
Tory Sport Expands to Honolulu
Tory Burch’s activewear brand Tory Sport is scouting a retail location in Honolulu.
Kmart Launches Risewear Footwear Brand
Kmart launched the first of seven slam dunk contests it will hold in store parking lots this summer to launch the Risewear athleisure footwear brand.

STYR Converts Health & Fitness Data into Customized Supplements
STYR Labs is bringing together activity tracking and nutrition supplement recommendation via kits that deliver personalized nutrition solutions.

Whoop Expands Market From Elites to Consumers
Whoop will begin marketing its wearable performance optimization system to consumers in time for the 2016 holiday season.
Planet Fitness to Open Second Club in Columbus
Planet Fitness, a health club franchise known for its “Judgement Free Zone,” plans to to open its second location in Columbus, GA.