SGB Update Sports & Fitness
Nike Renews French Football Federation Deal Through 2026
Nike will continue to be the equipment supplier of the French national teams and for the first time, French amateur football will be part of the partnership.
Boa Inc. Hires Global Sales And Marketing Manager
Jeff Fleming, previously a regional sales manager for cycling accessory brand Serfas, will be tasked with bringing greater distribution and overall brand presence to the running market.
The Running Event 2016 Charts Increased Attendees, Decreased Exhibitors
Total attendance in 2016 was 2,540 industry professionals, versus 2,705 in 2015.
Polartec Teams With Boathouse Sports
The collection, Polartec x Boathouse Sports will combine the Made In America power of Boathouse with the Power Stretch fabric of Polartec.
Reebok Ambassador Gigi Hadid Hosts #PerfectNever Event
The female empowerment event consisted of a series of activities including a workout class, a panel discussion with female trailblazers and an artistic installation.
Fitness Trend: Uber For Personal Training?
The app, V-Training, allows prospective fitness clients to choose the right trainer for them wherever they may be, either online or in various locations across the U.S.
CCM Hockey To Reward Individuals For Giving Back Via CCM Assists
Between December 1 and December 31, 2016, CCM Assists will encourage players to volunteer and do good deeds in their communities.
Acushnet Trims Loss In Q3
The improved bottom-line results came despite a 5.5-percent revenue decrease in Titleist golf balls due to the bankruptcies of Sports Authority and Golfsmith, as well as the timing of product launches.
Nashville To Host 47th Annual National Athletic Directors Conference
Speakers at the event being held December 9-13 include Clark Kellogg, lead college basketball studio analyst for CBS Sports, and Kenny Davis, captain of the 1972 U.S. Olympic Basketball Team.
PGA Merchandise Show To Mark 64th Year
Approximately 1,000 golf companies and brands will exhibit at the the annual show in Orlando on January 24-27.
Iconix Hires Chief Marketing Officer
Jamie Cygielman brings marketing and business development experience from companies including The Jones Group, Madame Alexander Doll Company and Madison Square Garden.
Reebok Picks Seaport For New Boston HQ
Reebok said the location of its new home in the city of Boston will be at 25 Drydock Avenue in Boston’s Seaport District.
Lululemon’s Q3 Exceeds Guidance
Third-quarter earnings rose 28.5 percent with a boost from higher gross margins and a 7 percent comp gain. Sales and earnings both topped guidance.
GNC To Pay $2.25 Million For Illegal Dietary Supplement Sale
A report from Reuters said GNC admitted no wrongdoing. However, a Senior Justice Department official said the prosecution was “a significant step forward in reforming an industry rife with alarming practices.”
Target’s C9 Champion Refreshes Design With Anna Kaiser
Target also teased that the full C9 Champion line will refresh in early February.
