SGB Update Sports & Fitness
BSN Sports Purchases Kimmel’s Athletic Supply
Said Adam Blumenfeld, the company’s CEO, “KAS brings additional quality team sports professionals to our organization in the Washington, Oregon, Idaho and Dallas, TX metro area.”
BSN Sports Acquires Lowe’s Sporting Goods
BSN Sports completed the acquisition of Lowe’s Sporting Goods (LSG) based in London, KY.
Academy Sports + Outdoors Names EVP Of Retail Operations
Sam Johnson joins Academy after seven years with Hhgregg Inc. where he most recently served as chief retail officer.
Adidas To Form All-School Deal With San José State
San José State will be the first Mountain West member to partner with Adidas.
Adidas Announces Multi-Year Partnership With USA Rugby
Adidas will be the official kit supplier for USA National Teams and representative teams.
Under Armour Undergoes Layoffs At Connected Fitness Segment
Under Armour is laying off about two dozen employees in its Connected Fitness segment, according to the Baltimore Sun. The affected employees are located primarily in Copenhagen, the home base of the social fitness app Endomondo.
Reebok Launches Sale Of Headquarters
Reebok appointed CBRE Capital Markets team to sell its 65-acre headquarters campus in Canton, MA.
GoPro Launches First Debt Offering
GoPro Inc., marking its first debt offering since going public nearly three years ago, plans to sell $150 million aggregate principal amount of convertible senior notes due 2022.
New Balance To Sponsor England And Wales Cricket Board
New Balance signed a five-year deal to replace Adidas as the Official Kit Supplier to England and Wales Cricket Board (ECB) and the England cricket teams.
Nike’s Concentration At Foot Locker Dips
About 68 percent of Foot Locker’s sales came from Nike Inc. in 2016, down from 72 percent in 2015, according to Foot Locker’s annual report.
Headsweats Becomes Official Headwear Of Pickleball Championships
As part of the partnership, Headsweats has created a full collection of pickleball designs. Each pickleball style has features intended to keep players focused on winning the next point.
UFC Gym To Open 10 Taiwan Locations
UFC Gym formed an exclusive partnership with Life Wellness International Development to open 10 locations throughout Taiwan.
Equinox Unveils First East Bay Club In Berkeley
Equinox’s fitness floors unite free weights and cardio equipment with functional training space, creating a setting where members can work out on their own, or with one of Equinox’s personal trainers.
Darby Communications Names Stand Up Initiative Selections
To kick off the program, Darby Communications will work with the American Alpine Club (AAC), a non-profit that focuses on advocacy and leadership to support the climbing community and promote conservation.
Stormtech Performance Apparel Appoints VP Of Marketing
Stormtech Performance Apparel, a maker of performance, technical apparel, bags and accessories based in Vancouver, hired Michael Dalzell, formerly at The North Face, as VP of marketing.
