SGB Update Sports & Fitness
Oakley Partners With Vicis On Football Helmet
Vicis partnered with Oakley on the launch of the Vicis Edge Shield by Oakley, developed exclusively for the Vicis Zero1.
Adidas Establishes Murals Across Brooklyn
Adidas is collaborating with Colossal Media, a specialist in hand painted outdoor advertising, on an art gallery in Bushwick, Brooklyn.
Adidas To Sell CCM Hockey To Birch Hill Equity Partners
Adidas announced that it has entered into a definitive agreement to sell its CCM ice hockey brand to a newly formed affiliate of Birch Hill Equity Partners for a total consideration of US$110 million
Fanatics Partners With Clemson Athletics
Clemson Athletics announced a multiyear deal with Fanatics to take over physical retail operations across a number of the school’s athletics facilities.
Amer Sports Sees Modest Q2 Growth
Amer Sports widened its loss in the second quarter as sales inched up 2.1 percent. On the positive side, strong double-digit growth was seen in its strategic priority areas of apparel, own retail, e-commerce and China.
Brunswick Corp.’s Q2 Revenues Climb 8.8 Percent
The gains were driven by strong growth rates in all three of its primary boat categories, and the outboard engine and fitness businesses.
Camping World To Acquire TheHouse.com
Camping World Holdings Inc. agreed to purchase TheHouse.com, an online retailer specializing in bikes, sailboards, skateboards, wakeboards, snowboards and outdoor gear.
Nike Extends Contract With UConn
The University of Connecticut and its Division of Athletics has extended its exclusive sponsorship agreement with Nike through the 2022-23 academic year.
Motiv Running Debuts Running Events and Media Platform
Motiv Running has launched a new running and fitness focused media platform that aims to provide runners of all levels with connection, information and inspiration to be fit and live a healthy, active lifestyle.
Outdoor Retailer Summer Market Kicks Off
Outdoor Retailer Summer Market kicked off yesterday bright and early with the 7 a.m. OIA Industry Breakfast, featuring former Interior Secretary Sally Jewell speaking on the theme of “Together We are a Force for Public Lands.” So it’s fitting that yesterday, OR attendees got outside to enjoy those lands at a variety of pre-show experiences.
Outdoor Retailer Summer Market: What You Missed At Demo Day
SGB was there yesterday at the Outdoor Retailer Demo Day and selected some of the more notable and new items from the Paddlesports category that will play a major role in future seasons. Writer: Travis Poulin Stand Up Paddleboard (SUP) Waterman iSUP BK Pro 9’10 is suited best for the lighter rider. The BK Pro line was designed by Brian […]
Fleet Feet To Open Store In Fort Myers, FL
Fleet Feet Sports announced the opening of a new Fleet Feet Sports location in Fort Myers, FL.
Puma’s Q2 Sales Vault 16 Percent
Puma reported sales in the second quarter jumped 16 percent on a currency-neutral basis, boosted by double-digit growth in all regions and in both footwear and apparel.
Shimano’s Sales Slide In First Half
Operating earnings declined 9.8 percent while sales dipped 2.0 percent.
Study Finds CTE In 99 Percent Of Former NFL Players Studied
The study, from researchers at Boston University, found CTE in 99 percent of brains obtained from National Football League (NFL) players, as well at 91 percent of college football players and 21 percent of high school football players.
