SGB Update Sports & Fitness

Fitbit Study Shows Heart Rate-Tracking Devices Track Sleep

Fitbit said an internal study, which was scored independently by polysomnography technicians, has validated the ability of wrist-worn trackers that incorporate movement and cardiac sensors, like Fitbit Alta HR, Fitbit Blaze and Fitbit Charge 2, to accurately determine light, deep and REM sleep stages.

Reebok Exec To Lead Lee Jeans

Lee, the denim brand owned by VF Corp. appointed Chris Waldeck as president of Lee and Rock & Republic. He was most recently the vice president and general manager at Reebok International.

Nike Sticks By Tiger Woods

Nike announced Tuesday it would continue its endorsement deal with Tiger Woods despite the golfer’s DUI arrest over Memorial Day weekend.

Asics Supports PHIT America In Running Contest

Leading up to Global Running Day on June 7, Asics America Corp. is challenging nationwide participants to run a total of 60 minutes anytime between May 30 and June 6. By doing so, Asics will donate $1 to PHIT America in their honor.

Reebok Appoints Chris Froio As General Manager, Reebok America

Reebok International announced the appointment of Chris Froio as general manager, Reebok America. Froio will lead the brand’s efforts to grow its business in the critical U.S. market. He will report to Reebok President Matt O’Toole.

New Balance Signs Athletic Bilbao

New Balance will supply the squad with kit, training wear and equipment from the 2017/18 season in a six-year deal, taking over from Nike.

Blue Star Sports Acquires Krossover Intelligence

Blue Star Sports, a leading provider of sports management software, acquired New York City-based Krossover Intelligence, a leading sports film breakdown and statistics company.

Garmin International To Appeal ITC Initial Determination

Garmin International Inc., a unit of Garmin Ltd., announced that an Administrative Law Judge (ALJ) at the International Trade Commission (ITC) made an initial determination in the enforcement proceeding brought by Navico, Inc. against Garmin.

Industry Leaders Urge Moving Outdoor Retailer Show To Denver

Concerned that the Outdoor Retailer show may be moving to Las Vegas or another perceived inappropriate location, five industry leaders – Beaver Theodosakis, Kim Miller, Dan Nordstrom, Casey Sheahan and Dawson Wheeler – penned an open letter urging the event’s stakeholders to choose Denver as the future destination of the show.