SGB Update Sports & Fitness
Delta Apparel Share Repurchase Authorization Increased
Delta Apparel Inc. announced that its Board of Directors has approved a new authorization under the company’s stock repurchase program for the repurchase of up to an additional $10 million of the company’s outstanding common stock.
Flywheel Sports Makes Two Executive Appointments
Flywheel Sports added two key executives to its leadership team. Bill Stauffer, formerly of EHE International, takes the reigns as chief operating officer. Michael Cohen joins the team from Birchbox as chief financial officer.
Under Armour To Sponsor Women’s Professional Lacrosse League
The Women’s Professional Lacrosse League (WPLL) announced a new, multi-year partnership with Under Armour and Longstreth Sporting Goods, naming Under Armour the official outfitter of the WPLL.
Lululemon Launches First Campaign Targeting Men
Lululemon introduced its first global campaign targeting men in a partnership with Vice’s in-house agency Virtue.
Item Of The Day: Jaybird Run Headphones
Designed from insights gained from top runners around the world, Jaybird Run delivers a secure, run-specific comfort-fit, sweat proofing, water resistance and skip-free customizable sound with 12 hours of battery life.
Johnson Fitness And Wellness Retail Rebrands Locations
Johnson Health Tech Retail, Inc., the largest specialty fitness retailer in North America, announced that the company is rebranding 100 retail locations in the U.S. to Johnson Fitness and Wellness. Banners include 2nd Wind Exercise Equipment, Leisure Fitness, Busy Body Home Fitness and Fitness Resource.
SFIA Hosts Start-Up Challenge
The Sports & Fitness Industry Association (SFIA) said the winner of its second-annual ‘Start-Up’ Challenge was ShotTracker, a manufacturer of wearable tech for basketball.
Asics Opens Store In Honolulu
Asics America Corp. opened its doors to a new location in the heart of Waikiki at International Market Place.
Under Armour Introduces Global Footwear Innovation Hub In Portland
Under Armour unveiled a new center for performance innovation in Portland, OR, bringing footwear design and development under one roof. The innovation hub includes a forward-looking biomechanics lab and performance training center for athlete testing.
Headsweats Partners With National Down Syndrome Society
Headsweats will be a premier sponsor of the organization’s 23rd Annual Buddy Walk and will produce a collection of NDSS-branded headwear styles.
GK Elite Sportswear Partners With Cheer Derby
Elite Sportswear, a leading specialty cheer and gymnastics apparel company, partnered with Cheer Derby, the independently-owned cheer and dance competition event company.
Varsity Brands Kicks Off 2018 Varsity Brands School Spirit Award
Varsity Brands launched its 2018 Varsity Brands School Spirit Awards, kicking off on National School Spirit Day, a day recognizing the power of school spirit.
Deckers Brands Receives Director Nominations From Marcato Capital Management
Deckers Brands confirmed that affiliates of Marcato Capital Management have nominated 10 director candidates to stand for election to the Board of Directors at Deckers’ 2017 Annual Meeting of Stockholders.
Flywheel Integrates With Strava
Strava athletes who ride at Flywheel are now able to automatically sync their class stats to their Strava training log.
KT Tape Launches Limited Edition Tape Celebrating Olympian Meb Keflezighi
KT Tape, category leader in kinesiology taping products, unveiled a Limited Edition tape celebrating the career and achievements of marathon champion Meb Keflezighi as he prepares for his final competitive marathon.
