SGB Update Sports & Fitness

Nike’s SNKRS App Launches In Japan
Nike Inc said that on March 20, the Nike SNKRS app will become available in Japan, offering NikePlus members there increased access to covetable sneakers, as well as content that celebrates local sneaker culture.
New Balance Renews Pact With FC Porto
FC Porto and New Balance reached an agreement for the renewal of the contract binding them.

Dick’s Relaunches Tommy Armour Golf Brand
Dick’s Sporting Goods announced the relaunch of the Tommy Armour golf brand, with a renewed focus on innovative golf club technology that promotes both forgiveness and distance.
Fitbit Adds Board Member
Fitbit Inc. announced that gaming and entertainment industry executive Matthew Bromberg has joined the Fitbit, Inc. board of directors.
Perry Ellis Extends Deadline For Director Nominations
Perry Ellis International announced that its Board of Directors has extended the window in which the company must receive proper written notice of the nomination of a director candidate in connection with its 2018 annual meeting.

Genesco’s Q4 Boosted By Momentum At Journeys
Genesco Inc. reported earnings from continuing operations for the 14-week period ended February 3, 2018, of $56.3 million, or $2.91 per diluted share, compared to earnings from continuing operations of $46.8 million, or $2.40 per diluted share, for the 13-week period ended January 28, 2017. Fiscal 2018 fourth quarter results reflect a benefit of $19.8 […]
Iconix’s 2017 Earnings Slide, Makes Key Debt Payment
Iconix Brand Group Inc. reported earnings in 2017 declined but results were in line with guidance and the company repaid a current debt offering.
Life Fitness Launches Digital Ventures Group
Life Fitness announced the creation of Digital Ventures Group (DVG). DVG is focused on accelerating technology adoption and innovation within the global fitness industry, and underscores Life Fitness’ vision to be the platform that connects the world to fitness.
Currex Signs Brazilian Soccer Star
Brazilian soccer star Rafael Alcântara do Nascimento of FC Barcelona, known as Rafinha, has formalized an official sponsorship with global performance insole company Currex.
DeFeet Partners With LuxTag.io To Add Blockchain Solutions
Working exclusively with LuxTag.io based in Cyberjaya, Malaysia, DeFeet will be the world’s first apparel company to track products on a blockchain.
Little Rock Ranked As Fattest City
Little Rock-North Little Rock-Conway, AR ranked as the U.S.’s fattest city, according to analysis by WalletHub, the personal-finance website. Little Rock was followed in the top five by Shreveport-Bossier City, LA; McAllen-Edinburg-Mission, TX; Memphis, TN-MS-AR; and Mobile, AL.

Cutters Unveils New Logo And Tagline
Cutters, known for its football gloves featuring C-TACK proprietary grip technology, has unveiled a new brand logo and tagline, “Grip The Greatness,” which coincides with its transition to an all-football brand identity.

Skechers Performance Returns As Title Sponsor Of Los Angeles Marathon
For its third year as title sponsor of the event held on Sunday, March 18, Skechers will offer race-branded merchandise and host several events, including a meet and greet with four-time Olympian Meb Keflezighi.
TYR Sport Re-Signs Jan Frodeno
TYR Sport announced the re-signing of Olympic Gold Medalist and 2X IRONMAN World Champion Jan Frodeno to its roster of sponsored athletes.
WakaWaka Hires Distributor To Support U.S. Launch
WakaWaka, a maker of solar powered chargers, lights, power banks and panel based in The Netherlands, has selected Revolution House Media as its public relations partner and Kompass Solutions as its distributor for North America.