SGB Update Sports & Fitness

Peloton Launches Products, Apparel And Accessories In Amazon’s U.S. Stores

Peloton Interactive, Inc. announced that the Peloton Bike, Guide, select accessories, and apparel are selling through Amazon’s U.S. stores, with Bike delivery available to most of the U.S. The arrangement marks Peloton’s first wholesale partner. Until now, Peloton relied on its website and physical showrooms.

Anta Sports Sees 13 Percent Growth In Six Months

Hong Kong-based Anta Sports Products Limited reported a slight decline in profits in the six months ended June 30 as lower gross margins offset a 13.8 percent climb in sales. Amer Sports showed a 23.2 percent sales gain.

Tiger Woods, Rory McIlroy And Mike McCarley Form TMRW Sports

Tiger Woods, Rory McIlroy, and veteran sports industry executive Mike McCarley founded TMRW (Tomorrow) Sports, a technology-focused startup that feature progressive approaches to sports, media, and entertainment. Dick Ebersol is an initial investor.

Academy Sports + Outdoors Opens 12th Store In Atlanta

Academy Sports + Outdoors opened its newest store in Atlanta, GA, its 12th location in the metro area and 20th in the state. Georgia. The 50,200 square-foot store is located at 130 Perimeter Center West in the Perimeter Square Shopping Center.

Les Mills Adds Two Executives

Les Mills has hired Amber Taylor as chief digital product officer and Luke Waldren as chief customer officer.

Dick’s Sporting Goods Boosts 2022 Outlook As Q2 Tops Analyst Targets

Dick’s Sporting Goods reported second-quarter earnings and revenue that topped Wall Street estimates. The retailer raised its full-year EPS guidance and also increased the low end of its full-year comparable store sales guidance. Ed Stack, executive chairman, said in a statement, “The state of our industry is strong, and we remain in a great lane.”

Sqairz Appoints VP Of Operations

Sqairz, the golf shoe company based in Windham, NH, hired industry veteran Brad Mills as vice president of operations.

Seawall Capital Acquires Majority Stake In Sports Endeavors

Seawall Capital has attained a majority stake in Sports Endeavors Inc., the owner of online retailer soccer.com, worldsoccershop.com and 431sports.com. The founding Moylan family of Sports Endeavors remains a minority investor and will continue to lead the North Carolina company.

New Balance To Sponsor First Division III University

Babson College Department of Athletics and Recreation and New Balance announced an apparel deal with current provider BSN Sports and additional ancillary benefits with the Boston-based firm.

USA Triathlon Appoints Board Member

USA Triathlon announced that Yvonne Spencer has been appointed as a general director of the USA Triathlon Board of Directors. Her term goes until December 31, 2025.