SGB Update Sports & Fitness

Russell Athletic to Sponsor Southern Miss

Russell Athletic has reached an agreement to supply Southern Miss Department of Athletics with athletic apparel for its intercollegiate sports teams…

Nike Postpones Media Event After Boston Tragedy

In light of Monday's Boston Marathon bombing, Nike postponed a press announcement that had been planned Tuesday at its Nike Flatiron store in New York City. In an e-mail to media members, Nike also indicated that it had confirmed that nearly all Nike

No Injury Reports from New Balance/Adidas

Both New Balance, headquartered in Boston, and Adidas, the sponsor of the Boston Marathon, have indicated that they have received no reports of any employees being hurt in Copley Square explosions, according to the Boston Globe…

Skins Moves to Encinitas, CA

Skins Compression announced the relocation of its U.S. headquarters from Portland, OR to Encinitas, CA. The catalyst for the move is the brand’s overall U.S. growth strategy and desire to be at the heart of the active culture and marketplace..

Hibbett Launches New Mobile Website

Hibbett Sporting Goods Inc. announced the launch of their new mobile website and “Get Your Thumb in the Game” campaign. On the new site, customers will have the ability to browse products, redeem coupons and manage their MVP Rewards account…

Nike Welcomes Ikea as Co-Investor in Waterless Dyeing System

In 2012, Nike, Inc. invested in DyeCoo Textile Systems, a Dutch company that developed the first commercially available waterless dyeing technology. DyeCoo recently gained a significant new investor in Ikea GreenTech, an Ikea Group venture capital company

Boston Marathon Explosions

Explosions at the finish line of the Boston Marathon have killed at least two and left dozens injured. The explosions, just seconds apart, tore through buildings on the north side of Boylston Street near or even inside the Marathon Sports store on the blo

Knicks Top NBA Jersey Sellers

Carmelo Anthony of the New York Knicks claimed the No. 1 spot on the NBA's top-selling jerseys list, and the Knicks remain the top-selling team since the beginning of the 2012-13 season. Anthony is the first Knicks player to lead the jersey rankings

Embark Holdings Acquires Muscle Warfare

Embark Holdings, Inc., a publicly traded merger and acquisition advisory firm, acquired 100 percent of Muscle Warfare, Inc., which develops, manufactures, and markets sports nutrition products for athletes. Muscle Warefare distributes product in approxim

Schutt Sports Reaches Partnership with Firecrackers Softball Team

Schutt Sports, the manufacturer of softball protective equipment, has reached a major partnership agreement with the Firecrackers, the softball team. Effective immediately, Schutt Sports will become the official helmet and catcher’s gear of the Fire

Under Armour Taps Marcelo Ferreira da Silva in Brazil

Under Armour announced that Marcelo Ferreira da Silva will serve as a consultant to help the brand establish its Brazilian entity and to organize business operations in that region. Marcelo, currently serving as CEO of Fototica Ltda – Group Grandvision..