SGB Update Sports & Fitness

Adidas Outdoor Seeks Nominations for Outdoor Inspiration Awards

Adidas Outdoor has begun accepting nominations for the fourth annual Outdoor Inspiration Awards, which recognize individuals, groups and companies for extraordinary work encouraging others to participate in outdoor activities. The awards will be presente

Gibbons Slacklines USA Names VP of Sales

Gibbon Slacklines USA has hired Derick Cole as the new vice president of sales. Cole is leading the sales efforts in all channels including retail, event sponsorship, park design and installation…

Golf Rounds Pick Up in October

According to Golf DataTech, golf rounds played during October were up 3.7 percent compared to October 2012. YTD rounds played are down 4.4 percent…

Adidas Signs Kanye West

Adidas confirmed that it had signed an endorsement deal with rapper Kanye West. West had been with Nike…

Skiing History Website Launched

The International Skiing History Association (ISHA) recently launched a newly redesigned website, www.skiinghistory.org. The new site enables skiings fans to read articles, conduct research, watch videos, view vintage ski art and obtain or renew membershi

PS Brands Partners to Make High Sierra Socks

Samsonite LLC has signed a new multi-year license agreement with U.S-based PS Brands for the company to produce High Sierra casual, outdoor and performance socks in the North American market…

Shoe Carnival Says Strong November Boosted Q3 Results

Shoe Carnival, Inc. said comparable store sales surged 7.8 percent in November as seasonable weather fueled boost sales and Thanksgiving promotions more than offset a soft September. The retailer said it expects comparable store sales to grow in the 4 to

Ambassador Program for Appalachian Trail Thru-Hikers Launched

Vasque has banded with other outdoor brands to form the Appalachian Trail (AT) Ambassador Program, which will provide selected AT thru-hikers with products and training to ensure they are on brand message when speaking about the brand on the trail and can

Ecco Appoints Branding Director, External Sourcing.

Ecco appointed Paul Janssen as its branding director, external sourcing. Janssen has previously worked for Hugo Boss Shoes & Accessories as managing director for more than a decade. He joins Ecco from Sioux G.m.b.H Walheim, where he holds the position of

Dunlop Sports Americas to Distribute Diadora Tennis Footwear

Dunlop Sports Group Americas, manufacturer and distributor of Dunlop tennis racquets, balls and accessories, has reached an agreement with the Italian footwear brand Diadora to be the exclusive distributor of its line of premium tennis footwear…

Hell’s Bay Boatworks Names New GM

Veteran fishing magazine publisher, avid angler and conservationist Gary Jennings has joined Hell’s Bay Boatworks, taking the position of general manager…