NHL Partners With Seven New Brands; 5 Renew Contracts
Corporate partners from a wide array of industry categories are partnering with the National Hockey League (NHL) to leverage the NHL brand and the growing marketplace for NHL hockey by investing and activating during the 2010 Stanley Cup Playoffs…
Simple Shoes Launches Biodegradable Footwear
Simple Shoes, a division of Deckers Outdoor Corporation, celebrates Earth Day 2010 with its BIO.D Footwear Collection…
Quiksilver Sells Raisins Swim Brands
Quiksilver Inc. agreed to sell its Raisins portfolio of swim brands to AOM Holdings, LLC. The brands, which Quiksilver has operated since 1994, include Raisins, Raisins Girls, Leilani, Island Soul an Island Escape…
March Retail Sales Stronger Than Anticipated
According to the National Retail Federation, March retail industry sales (which exclude automobiles, gas stations, and restaurants) increased 0.9% seasonally adjusted over February and 5.7% unadjusted year-over-year. The better-than-expected results were
Trek Partners for MTB Team
Trek Bicycle, and the Trek Store of Toronto, have teamed up to form the Trek Canada Mountain Bike Race Team…
Winmark Corp.’s Q1 Earnings Jump on 6.4% Sales Gain
Winmark Corporation, franchisor of the Play It Again Sports stores, said net income for the quarter ended March 27, 2010 rose 55% to $2.2 million on a 6.4% increase in revenues to $9.8 million…
Hanesbrands to Send Local H.S. Student on Everest Expedition
Hanesbrands Inc., which is leading Expedition Hanesbrands to climb Mount Everest this spring, said it will take Winston-Salem, N.C. high-school student LaQuishia Stone to visit the world’s highest mountain to inspire other students to set ambitious
Obama to Speak Friday at White House Conference on Great Outdoors
The White House media office confirmed that President Obama will kick off a White House Conference on America’s Great Outdoors taking place Friday at the Department of Interior. Several outdoor industry executives are expected to attend the event, w
GSI Commerce Appoints Marketing Services Chief
GSI Commerce Inc. appointed Chris Saridakis as chief executive officer of the company's marketing services segment. In this capacity, Saridakis will oversee GSI's existing marketing services businesses, e-Dialog and TrueAction…
Prince Sports Completes $12 Million Equity Offering
According to an amended Reg D filing with the U.S. Securities and Exchange Commission, Prince Sports Management Holdings LLC completed its $11.67 million equity offering of Class A-1A units as part of a refinancing of its business…
Ben Roethlisberger Dumped as Beef Jerky Spokesperson
A Pittsburgh food company has ended its beef jerky sponsorship deal with Ben Roethlisberger following the Steelers quarterback's sexual assault allegations. The company had sold “Big Ben's Beef Jerky” in bags depicting the quarterback at local s
Brooks Partners with Biomechanics Researchers
Brooks Sports, Inc. announced partnerships with Prof. Dr. Gert-Peter Bruggemann and Prof. Dr. Joseph Hamill, two of the world's leading running biomechanics researchers. Both Hamill and Bruggemann will join forces with Brooks' award-winning foot
Cybex Announces ‘Eat, Drink and Drive with Greg Norman’ Promotion
Cybex International, Inc., the exercise equipment manufacturer, announced its “Eat, Drink and Drive with Greg Norman” promotion, providing country clubs, resorts and other facilities that purchase the CYBEX Golf Fitness Sweet Spot solution prior to July 3
Perry Ellis Names Chief Marketing Officer
Brett Dean has joined Perry Ellis International as chief marketing officer. He was most recently with Abercrombie & Fitch, where he served as senior director, of brand marketing and public relations…
Trek Loses Lawsuit Against Winery
Trek Winery, a family-run winery in Novato, CA, won a federal trademark lawsuit filed by Trek Bicycle Corp. over the winery's name…