Puma Extends BMW Deal
Puma has extended its partnership with BMW Motorsport, announcing a multi-year renewal of its contract with the global motorsport brand…
Plano Synergy Names Director of Sales
Plano Synergy announces that it has promoted Pat McKenna to the position of director of sales…
Canadian Companies Launch New Generation of Hockey Apparel
Garmatex Technologies Inc. has partnered with the Canadian startup Base360 Inc. to bring a new generation of protective hockey wear to the Canadian market. The line was inspired by the near death of a hockey player slashed by a skate and will be offered e
Patagonia Adds PR and Communications Coordinator
Patagonia has added Corey Simpson to its Ventura-based public relations team as PR & Communications Coordinator…
GrovTec Adds to Sales and Marketing Team
GrovTec US, Inc., manufacturer of American made firearm slings, sling swivels, ammunition accessories and firearm bore cleaner has announced the the hire of Annie Foster as administrative sales assistant…

Muck Boots Partners with Modern Farmer Magazine
Muck Boots has partnered with Modern Farmer, the lifestyle magazine focused on food, farming and country living, on a limited-edition boot…
Hugelmeyer Relinquishes Top Spot at OIA, Ready for Next Adventure
In a decision that surprised many, Outdoor Industry Association President and CEO Frank Hugelmeyer announced his resignation Tuesday, saying that after nearly 15 years of building up the trade association's financial and political capital, it is time
Nat Geo Names Craghoppers Licensed Apparel Partner
National Geographic has selected U.K.-based Craghoppers to provide National Geographic-branded apparel for the United States, Canada, and Mexico at stand-alone retail and online stores under an exclusive licensing agreement…
Reports: Tony Hsieh Steps Down From Vegas Downtown Project
Zappos CEO Tony Hsieh has reportedly stepped down as the leader of the Las Vegas Downtown Project. The utopian living experiment has seen pushback from locals since its inception. Hsieh in a statement refuted much of the news…
Under Armour Plans Distribution Center In Tennessee
Under Armour, Tennessee Governor Bill Haslam, and Economic and Community Development Commissioner Bill Hagerty announced the company's plans to build a new one million square foot distribution and warehouse facility in Mount Juliet, TN a suburb of Na
Outside Magazine’s Best Places to Work
Horny Toad Activewear, Brooks Sports, CamelBak, Deckers Brands, Smith Optics and Patagonia were among the firms that landed on Outside Magazine's Best Places to Work 2014 list…
GoPro Founders Prompt Furor
GoPro Inc. founders Nicholas and Jill Woodman caused a furor Thursday when they announced that J.P. Morgan had released 5.82 million shares of GoPro stock they had gifted to a foundation and that investors thought were subject to lock up restrictions. It

Nike Delays Launch of LeBron 12 Basketball Shoes
Nike has delayed the launch of the new Lebron 12 shoes due to product quality issues. In a brief statement on its website, Nike said, “Product quality is a priority for Nike. Due to a small cosmetic issue with some of the LEBRON 12 shoes we have delayed t
Exponent Renews Corporate Partnership with SFIA
A leader in engineering and scientific consulting, Exponent has renewed its corporate partnership with the SFIA, maintaining its Gold level Partner status. As a founding Corporate Partner, Exponent’s expertise will continue to be highlighted through
Prana Set To Make Biggest Increase Yet In Fair Trade Offerings For 2015
Prana, the first major apparel company in North America to offer Fair Trade Certified styles in partnership with Fair Trade USA, announced plans to grow its Fair Trade Factory offerings to 45 pieces for Spring 2015, an increase of more than 400 percent fr