Dick’s  Sporting Goods will be opening its 14th store in Missouri and 597th store nationwide on Friday, October 31st at Wentzville Crossing (1866 Wentzville Parkway).

Dick’s  three-day grand opening celebration will run through Sunday, Nov. 2nd. The store opens at 8:00 a.m. Friday and Saturday and 9:00 a.m. Sunday.

Former St. Louis Cardinals second baseman Tom Herr* will make an in-store appearance on Saturday from 11:00 a.m. to 1:00 p.m.

On Friday, the first 100 people in line will be eligible for a free Reebok Play Dry┬« T-Shirt. Guests who are in line at 7:45am on Friday will get a chance to open the Dick’s  Sporting Goods Gift Locker.**

Saturday and Sunday giveaways include a free Mystery Gift Card from $5 to $500 for the first 100 adults in line. Guests who are in line at 7:45 a.m. Saturday and 8:45 a.m. on Sunday will also get a chance to open the Dick’s  Sporting Goods Gift Locker.**  

“Were excited to be joining Wentzville with the opening of our newest location,” said Lauren Hobart, Senior Vice President & Chief Marketing Officer, Dick’s  Sporting Goods. “We look forward to offering the finest quality products and highest level of customer service to the Wentzville community.”

The new location will feature Nike and Under Armour shops, athletic and outdoor apparel and footwear and the latest gear for team sports, fitness, camping, hunting and fishing. More than 40 in-store services by Dick’s  certified PROS in sports and outdoor specialties such as bike, golf and fishing will also be available.

LIKE Dick’s  Sporting Goods on Facebook at facebook.com/dickssportinggoods for the latest information on local appearances, special events and brand activations.

*Wristband required for autograph.  Wristbands will be distributed on a first-come, first-served basis on the day of event only.  Limit one per person.  See store for details.

**NO PURCHASE NECESSARY. Purchase does not improve chance of winning. Limit one t-shirt, mystery gift card and/or gift locker combination per person, per day. Must be 18+ for gift card and gift locker promotions. See store for details.