Adidas will open a retail shop inside the Moda Center in Portland, OR, selling Trail Blazers fan merchandise, according to the Oregonian.

“The Blazers have an exciting young team with great potential for the future and being based in Portland we know Blazers fans are among the most passionate in the league,” Chris Grancio, general manager of Adidas Basketball, said in a statement. “Were excited to work with the Blazers to offer a wider selection of the best styles of NBA licensed gear, giving fans even more options to support their team.”

Adidas, which is an NBA sponsor, also operates stores in partnership with the Sacramento Kings and Brooklyn Nets.

The Oregonian story is here: http://www.oregonlive.com/playbooks-profits/index.ssf/2014/10/adidas_to_open_its_own_trail_b.html