Summit Sales Partners Buy Out Founder
Summit Sales NW, a leading outdoor industry sales agency in the Pacific Northwest, has been sold by founder Dave Fitzgerald to partners Kris Stahl and Rob Birzell…
Adidas Signs NHL All-Star Sidney Crosby
Adidas signed a multiyear partnership with NHL star and captain of the Pittsburgh Penguins Sidney Crosby…
Majestic To Present Players Choice Award
Majestic Athletic will present the inaugural “Always Game” award at the annual Players Choice Awards. The “Always Game” award will be given to the player who – game in and game out – constantly exhibits grit, tenacity…
Gymcraft Wins Spot at Breed Reply Incubator
Gymcraft, which creates virtual reality games people can experience while exercising on standard fitness machines, landed an undisclosed equity investment from UK-based technology incubator Breed Reply…
Gander Mountain to Open in Monroeville, PA
Gander Mountain plans to open a store in Gander Mountain in Monroeville in western Pennsylvania in spring 2016…
Nike Donates $200,000 to Special Olympics Oregon
Nike presented a check for $200,000 to Special Olympics Oregon to support Unified Sports, which provides extracurricular sports opportunities for children, youth and adults in over 30 Oregon communities…
EOG Says First Consumer Campaign Reached Millions
The European Outdoor Group (EOG) estimates #itsgreatoutthere – its first consumer facing campaign – reached more than seven million people; a number that could more than double once impressions made by supporting outdoor brands and retailers are tallied.
Colorado’s OREC Appoints Advisory Group
Colorado’s new Office of Outdoor Recreation Industry (OREC) named more than 20 people to its first advisory council Monday, including the owners of several companies…
Pacific Sunwear Appoints SVP of Women’s
Pacific Sunwear promoted Brieane Breuer to the position of senior vice president, women's merchandising and design…
Pure Hockey Acquires California-based Hockey Giant
Pure Hockey, LLC has acquired all of the assets and ongoing business of SportsGiant, LLC. Sports Giant includes ice hockey retailer Hockey Giant and online property HockeyGiant.com…
Howler Brothers Partners with White Cloud Communication
Coastal adventure lifestyle clothier Howler Brothers named Sun Valley, ID-based White Cloud Communication to manage its public relations and communication strategy.
Eddie Bauer Adds Two Top Explorers to Athlete Team
Eddie Bauer has added adventurers and expedition photographers Cory Richards and Ben Ditto to its guide and athlete team….
Bill Conradt Joins ExOfficio as VP of Global Sales
ExOfficio named former Sierra Designs, Cascade Designs exec Bill Conradt as VP of Global Sales…
Nidecker Announces Return of Thierry Kunz
Nidecker SA said that action sports vet Thierry Kunz is returning to the company as chief marketing officer to lead its Nidecker and Laird snowboard brands…
Hugelmeyer Takes Reins as President of RV Trade Group
Frank Hugelmeyer has officially taken his seat as president of the Recreation Vehicle Industry Association (RVIA), succeeding Richard Coon…
