ExOfficio appointed Bill Conradt as its new vice president of global sales, concluding a nationwide search. Conradt will lead the brand’s expanding global sales efforts and be a key architect of positive change within ExOfficio.
“We were very deliberate in choosing a leader for our team that understands and embraces the magic of travel, and why we do what we do,” said Brian Thompson, general manager of ExOfficio. “Bill brings that, plus impressive experience, strong relationships, and brand-building achievements that are the ideal fit for the brand and the continued growth we’re experiencing across online and retail channels worldwide.”
Conradt joins the team with over 20 years of sales leadership experience in the cycling and outdoor industries, with a strong focus on strategy, planning, and channel development. Prior to his most recent position as the head of global sales for Sierra Designs, Conradt spent 13 years at Cascade Designs in increasing leadership roles, ultimately leading the company’s worldwide sales efforts as vice president of global sales.
A native of Nebraska, Conradt’s passion for travel inspired him to embark on a 20,000-mile solo bicycle tour spanning four continents, which led to his first industry sales position at Cannondale Bicycle Corporation. Over the course of his career, he has managed international sales efforts while living abroad in Japan, Australia, and the Netherlands.
“One of the greatest gifts of travel is the perspective it provides, giving one a deeper understanding of the complex world we share and an appreciation for the community we live and work in,” said Conradt. “It’s really exciting for me to join the collaborative and committed team at ExOfficio that strives to enhance that experience through a great collection of performance apparel that makes travel even easier to do.”
Conradt begins his position on October 7, 2015, based in the company’s global headquarters in the SoDo district of Seattle, Washington.
ExOfficio believes that “the magic of travel, whether you seek different cultures, epic scenery or the thrill of the unknown, is a chance to create perspective and vitality by opening your mind to the wonders of the world.” Since 1987, ExOfficio has celebrated the traveler by crafting garments that allow one to experience the world unhindered. Intelligently designed products with tangible benefits – including the best-selling Give-N-Go underwear collection and lightweight, wrinkle-free fabrics with bug, sun and water protection-are focused on one goal: comfortable performance. ExOfficio is sold internationally, online and in specialty outdoor and travel stores, including five of their own flagship stores in the U.S.
Parent company Jarden Corporation is a diversified global consumer products company with a portfolio of over 120 brands. Jarden’s record of strong financial performance and organic growth is supported by a focused operating culture coupled with value enhancing acquisitions and shareholder focused capital allocation. Jarden operates in three primary business segments through a number of well recognized brands. Headquartered in Florida, Jarden ranks #348 on the Fortune 500 and has more than 35,000 employees worldwide.
