Elevety Assembles North America Sales Rep Team
The manufacturer of wearable, wireless technologies designed for outdoor and action sports introduced its inaugural North America rep force.
OIA Welcomes Skip Yowell Future Leadership Academy Class Of 2017
The new class will receive development opportunities including education about important outdoor industry issues, leadership training and mentoring from industry leaders.
Garmont North America Adds Sales Agencies
Justin Singer of Synergy Reps will represent the company in California, Nevada and Arizona. John Swartz of JMS Enterprises will take over Texas, Louisiana, Oklahoma, Arkansas, Kansas and Missouri.
G-III Apparel Partners With Danica Patrick On Athleisure Line
The collection represents the professional race car driver’s first foray into apparel and reflects “her strong, confident, and health-conscious approach to her daily life.”
Avalanche Hires Reebok Talent As New Design Director
At Reebok, Procopio designed women’s, men’s and children’s apparel for various collections, including tennis, yoga, training, running and outerwear.
PHIT Adds Industry Vet From Wilson, Adidas And Fila To Board
Doug Gordon has worked with Wilson, Adidas, Fila, Mizuno, Kappa Lanzera and Speedo during his sporting goods industry career.
Warrior Dash Adds Obstacles, Locations In 2017
With 12 obstacles making up the 5K course, many signature obstacles will return to the Battleground including Muddy Mayhem, Warrior Roast, Goliath, Alcatraz, Pipeline and Fisherman’s Catch.
American Outdoor Brands Names New Outdoor Recreation President
American Outdoor Brands Corp., formerly Smith & Wesson, tapped former Vista exec Brian D. Murphy as its president for the newly created division.
Nuun Expands To Everyday Health With Vitamin Formula
“With Vitamins we learned our complete electrolyte profile with the correct vitamin blend could have a synergistic improvement on immune function and healthy hydration.”
Hoka One One Launches International Pro Team
The Evo Time to Fly elite team includes a cross-section of world-class trail and road runners, track athletes and triathletes.
Verde Brand Hires Former Osprey CEO For New Consulting Practice
Verde Brand Communications hired Tom Barney, former CEO of Osprey Packs, as its COO while launching Verde Strategy.
Fulfillment By Amazon Delivered More Than 2 Billion Items In 2016
FBA items shipped worldwide grew more than 50 percent during the holiday season, while Prime members ordered millions of items from sellers in the Seller Fulfilled Prime program.
Sports Direct To Sell Dunlop Brand
The divestment of the Dunlop business is in line with Sports Direct’s “stated aspiration to become the Selfridges of sports retail, including its renewed focus on its core U.K. business and the development of its relationships with third-party brands.”
Concept III Partners With Bolger & O’Hearn For New Waterproofing
New technology promises a more environmentally friendly, non-fluorocarbon waterproofing technology.
