
Product Drops Available This Week
SGB has highlighted just a few of the many product drops becoming available this week.

Story Mfg. Focuses On Sustainability, Ethics
Founded by Bobbin and Katy Katazome in 2013, the brand has grown into a bricks and mortar studio in East London and a brand stocked everywhere from Tokyo to Los Angeles.
USA Volleyball Launches New Marketing Effort
USA Volleyball (USAV), the National Governing Body for volleyball by both the United States Olympic Committee (USOC) and the Federation Internationale de Volleyball (FIVB), has retained Zito Partners and InterperformancesUSA (IPZ) to assist in its branding and marketing efforts.
Dick’s Sets Grand Opening Of Five New Stores In Two States
Two stores will open in Miami, FL; and one each in Torrance, CA; Sunrise, FL; and Aventura, FL.
Youth Tennis, Cardio Tennis Shine In Latest Tennis Participation Report
Among the bright spots in the most recent annual tennis participation study by the Physical Activity Council is a 7.2 percent increase in youth tennis players and a 16.7 percent increase in Cardio Tennis players over the past year.

Sierra Designs Hits The Road To Encourage Everyone To “Think Outside”
The Think Outside Tour for tech reps launched this month at Sierra Designs’ headquarters in Boulder, Colorado, and will include hundreds of stops in 11 Western states through August.

Dick’s Partners With US Youth Soccer
The partnership with US Youth Soccer expands Dick’s Team Sports HQ’s community and technology support of youth soccer nationwide to nearly four million players, volunteers, coaches and their families.

Adidas Introduces Forgefiber Stitching Technology
Adidas introduced Forgefiber, an innovative stitching technology that efficiently provides precise fit and support in performance footwear.

Paddlesports Retailer’s Free Lodging For Retailers Going Fast
Paddlesports Retailer, the new trade show of the paddlesports industry, has seen a “tremendous return” from the paddle community since debuting its room incentive a week ago.

Boa Technology Hires Shawn Neville As CEO
Boa Technology Inc. announced the appointment of Shawn Neville, a former executive at Aerosoles, Reebok, Keds and Footaction, to the position of chief executive officer, effective immediately.

MC Sports Likely Shifting To Chapter 7 Bankruptcy
MC Sports, which filed for bankruptcy in February, has closed all its 66 doors and the case is likely being converted from a Chapter 11 bankruptcy to a Chapter 7 bankruptcy.
The Buckle’s May Comps Slump
The Buckle Inc. announced that comparable store net sales for the 4-week period ended May 27, 2017 decreased 9.0 percent.

Billabong Appoints CFO
Billabong International Limited announced the appointment of Jim Howell as chief financial officer, succeeding Peter Myers, who has served in the role since January 2013.

Adidas Originals Signs Kendall Jenner As Ambassador
Adidas has signed supermodel Kendall Jenner to an endorsement deal. Jenner broke the news in an Instagram posting.
FDRA Appoints Steve Madden CEO Ed Rosenfeld Chairman
The Footwear Distributors and Retailers of America (FDRA) said that effective June 1, Steve Madden Chairman and CEO Ed Rosenfeld will serve as the chairman of FDRA.