In-Shape Restructures With Four Internal Promotions
Among the moves was the promotion of Francesca Schuler to chief operations officer in order to integrate marketing and operations into one team. Schuler was most recently the CMO.
Mizuno Partners With LakePoint Sporting Community
Located in Emerson, GA, LakePoint is a sports tournament destination featuring athletic facilities, retail, entertainment and hotels.
Saucony Launches Run Your World Global Campaign
Saucony has launched a new global brand platform entitled “Run Your World,” which invites runners “to be the hero of their own journey.”
WISE Adds Chapters In Utah, Las Vegas And Greater Raleigh
Local chapters provide programming and networking opportunities in their region while offering national resources including the WISE Within Mentor Program and Speed Mentoring Roundtables.
College Outside Joins The Conservation Alliance
More than 200 collegiate outdoor groups use College Outside’s retail site to purchase gear for their programs, leaders and members.
Designer Creates New Sneaker Housing Concept
Tomislav Zvonaric shared his idea for a new design that changes the shape of sneaker boxes to triangles. The result is a method of stacking each box into one another and saving a lot of space.
United By Blue Hits Million-Pound Cleanup Mark
Since the company’s founding in 2010, its cleanup team has organized 185 cleanups in 26 states with the help of 7,649 volunteers.
Flight Club, Brooklyn Vintage Club Create NBA Time Machine
The two joined forces to pay homage to the 2017 NBA Finals matchup between the Cleveland Cavaliers and Golden State Warriors by returning to 1994 to the matchup between the Houston Rockets and New York Knicks.
Ruffwear Names New Distributor In Mexico
The producer of performance dog gear partnered with Outdog.mx to manage distribution in Mexico.
NSGA Appoints Bezanson And Miller To Board
The National Sporting Goods Association Board appointed Kevin Bezanson of Cleve’s Source for Sports and Greg Miller of Universal Athletic to its board of directors.
Fanatics Signs Auston Matthews To Memorabilia Deal
Fanatics formed an exclusive collectibles and memorabilia partnership with NHL rookie star and Toronto Maple Leafs center Auston Matthews.
Under Armour’s Kevin Plank Addresses Pending Paris Climate Accord Exit
In a statement, Under Armour CEO Kevin Plank said the company is “disappointed” by the Trump administration’s decision to withdraw from the Paris Climate Agreement “as climate change continues to threaten our planet, our cities and our economies.”
Nike Speaks Out Against Paris Climate Accord Withdrawal
Nike issued a formal statement opposing the President Donald Trump’s intention to withdraw the United States from the Paris Climate Accord.
Sportsman’s Warehouse Sets Opening In Everett, WA
Sportsman’s Warehouse is expanding its operations to include a new retail location in Everett, WA.
Under Armour And Sport Chek Launch Search For 2018 Canadian Youth Ambassadors
The 2nd annual Team UA NEXT Canada Powered by Sport Chek campaign kicked off to find the NEXT generation of Under Armour athletes. Seven to 12-year-old hard-working athletes are eligible.
