Item Of The Day: NIKE Hyperforce Sunglasses
Nike releases Hyperforce Sunglasses with Baseball All-Stars Mike Trout and George Springer. Ahead of this year’s baseball All-star game, Nike Vision (Nike’s line of performance, lifestyle and optical eyewear) announced earlier this month the release of the Hyperforce Sunglasses designed for baseball and overall training. Developed with direct insights from All-Stars Mike Trout (former MVP) and George […]
Thousands March In Utah To Support The Nation’s Public Lands
On Thursday, more than 2,500 people marched from the Salt Palace Convention Center to the Utah State Capitol at the “This Land is Our Land” March for Public Lands. Speakers including Conrad Anker and Jerry Stritzke expressed hope that Utah’s governing officials will keep public lands public and intact for all Americans to enjoy.
Keen Utility Embarks On Road Tour
Keen recently launched the Keen Utility Road Show, a cross-country road trip brining a a 40-foot Road Show rig to retailers and job sites across America.
Billabong To Absorb Charge Over Failed Software Implementation
Billabong will take an Australian $11.7 million write off after terminating a service provider engaged to integrate its wholesale, retail stores, e-commerce and social media platforms on line.
Deckers Brands Sees 20 Percent Q1 Growth
The year-over-year increase was primarily due to earlier than planned global wholesale shipments, an increase in Direct-to-Consumer (DTC) comparable sales, and stronger than expected sales in the Hoka One One brand.
Columbia Sportswear Sees 3 Percent Q2 Revenue Gain
Columbia Sportswear reported sales grew 3 percent in the second quarter, in line with plans, while announcing it had launched a Project CONNECT initiative to drive overall brand awareness and expand its digital and direct-to-consumer reach.
Adidas Lifts Outlook Again On Robust Q2
Reported revenues from the company’s continuing operations increased 19 percent on a currency-neutral basis in the second quarter while operating profit jumped 18 percent.
Ten Companies Selected For Inaugural SFIA Innovative Product Showcase
SFIA has selected the following 10 companies to highlight their innovative, new-to-market products at the SFIA Innovative Product Showcase: Amer Sports, Brooks Running, Hyperwear, ONX, Rawlings, RecoverX, RhinoB, Rhone, Superfeet, and United Sports Brands.
Item Of The Day: Gregory Ultralight Backpack
New for Spring 2018, Gregory redesigns the Baltoro and women’s Deva for multiday backcountry travel. The ultralight packs start at just 2.3lbs with upgraded, lighter suspension system, a detailed feature set, and lighter, more durable fabrics. The upgraded Response A3 Suspension System cuts weight and increases comfort with the Auto Angle Adjust (A3) hipbelts and shoulder […]
Tecnica Looks To Reinvent Boot Fitting
For specialty retailers using the Tecnica Outdoor C.A.S. Thermoform Machine in store, a fully customizable, precise anatomical trekking boot can be achieved in only 20 minutes, a first for the category.
Outdoor Retailer Summer Market – Vendor Update – Flylow
Flylow is often thought of as a winter company, but has been a large player in the summer market for several years now.
Outdoor Retail Summer Market – Day 2 Recap
Yesterday morning Outdoor Retailer Summer Market started off early at the 7 a.m. OIA Industry Breakfast. Writer: Carly Terwilliger The message to the standing room only crowd heard from keynote speaker Former U.S. Secretary of Interior Sally Jewel was all about unity. In her first major appearance since leaving office, Jewell was adamant about the […]
Oakley Partners With Vicis On Football Helmet
Vicis partnered with Oakley on the launch of the Vicis Edge Shield by Oakley, developed exclusively for the Vicis Zero1.
Adidas Establishes Murals Across Brooklyn
Adidas is collaborating with Colossal Media, a specialist in hand painted outdoor advertising, on an art gallery in Bushwick, Brooklyn.
Adidas To Sell CCM Hockey To Birch Hill Equity Partners
Adidas announced that it has entered into a definitive agreement to sell its CCM ice hockey brand to a newly formed affiliate of Birch Hill Equity Partners for a total consideration of US$110 million
