Finish Line Slashes Forecast, Adopts ‘Poison Pill’
The Finish Line Inc. said it expects a steep decline in earnings in both the second quarter and fiscal year ended March 3 while also indicating it is adopting a shareholder-rights plan aimed at thwarting unwanted takeover advances.
361 Degrees USA Signs Katie Zaferes
361 Degrees USA signed Katie Zaferes, one of the world’s premier triathletes and 2016 U.S. Olympian, to a multi-year partnership agreement.
Adidas Extends Partnership With University Of Louisville
Adidas and the University of Louisville extended its 19-year partnership with the University of Louisville through 2027-2028.
Craghoppers Taps RAM Enterprise For Pacific Northwest Representation
Craghoppers, a maker of travel apparel, partnered with RAM Enterprise covering the Pacific Northwest sales territory for the brand.
Under Armour Named Official Outfitter Of Johns Hopkins Athletics
Johns Hopkins University formed a partnership with Under Armour that makes the Baltimore-based global performance brand the official outfitter of Blue Jay athletics.
Fitbit Launches First Smartwatch
Fitbit’s first smartwatch debuted with personalized guidance, on-device dynamic workouts, relative SpO2 sensor, industry-leading GPS, swim tracking, on-board music, contactless payments and 4+ day battery life. A special edition with training programs in partnership with Adidas arrives in 2018.
PacSun Launches New Mobile App
Users of the app, powered by PredictSpring, will benefit from notable features including Instagram Shop-the-Look, where consumers can easily browse and purchase directly from the PacSun Instagram feed; loyalty integration, where members of PacSun’s loyalty community can easily view and manage their myGSOM REWARDS points and activity.
Nike Partners With Kendrick Lamar
Nike has partnered with Kendrick Lamar, the star rapper. Lamar has previously worked with Reebok.
Gartner Says Worldwide Wearable Device Sales To Grow 17 Percent In 2017
Gartner Inc. forecast that 310.4 million wearable devices will be sold worldwide in 2017, an increase of 16.7 percent from 2016. Sales of wearable devices will generate revenue of $30.5 billion in 2017. Of that, $9.3 billion will be from smartwatches.
Big City Mountaineers Receives $25,000 From REI Force Of Nature Fund
Big City Mountaineers is among 26 other nonprofits to receive an investment from the $500,000 fund.
Exos Acquires D1 Sports Medicine
Exos, a human performance company, shared that it has acquired D1 Sports Medicine, a company that partners with sports medicine orthopedists to offer athletes physical therapy services.
Boardworks Acquires License Agreement To Rogue SUP And Surf
The company appointed Rogue founder Rick Karr as Boardworks’ new general manager in January 2017.
Virgin Sports Sets Virgin Sport San Francisco
Wearable technology company Motiv, hydration product Nuun, fitness membership platform ClassPass, organic and nutritious foods company Clif Bar and Headspace, personal trainer for the mind and leader in meditation are partners.
Brooks Partners With Back On My Feet
Back on My Feet, a national non-profit combatting homelessness in part through the power of running, formed a new national partnership with Brooks Running. The new collaboration will provide footwear and apparel to Back on My Feet members across the country.
First Annual Sneaker Week Portland Kicks Off In September
Organizers of Sneaker Week Portland, the first weeklong celebration of sneaker culture in the nation, will take place September 17-23 at various venues throughout the city, according to Sneaker Week co-founder Herbert Smith.
