SGB Update Outdoor

Steady Occupancy And Revenue Figues Continue At Southeast Destinations Lodging

In the most recent lodging data for the Southeast released last week by Vermont-based Inntopia in their DestiMetrics Monthly Market Briefing, participating destination communities at seven resorts in four southeastern states including South Carolina, Florida, Georgia and Alabama are maintaining consistent occupancy and revenues for both the month of June and the full summer season.

Columbia Sportswear Raises Guidance After Strong Q2

Columbia Sportswear Co. reported earnings for the second quarter ended June 30 of $9.7 million, or 14 cents per share, compared with a net loss of $11.5 million, or (17) cents per share, the same quarter a year ago.

Deckers Brands Easily Tops Guidance In Q1

Deckers Brands reported that revenues and its loss in the fiscal first quarter ended June 30 easily beat projected guidance. Sales grew 19.5 percent, led by a 17.6 percent gain for Ugg and a 53.1 percent hike at Hoka One One.

Amer Sports Sees Modest Growth In Q2

Amer Sports reported a slightly higher loss on a modest sales gain in the second quarter, the company’s smallest quarter of the year. Amer still expects a “solid” second half, driven by up to double-digit pre-order growth in Winter Sports Equipment, Arc`teryx, Sports Instruments and strong expected order position in Precor, which just won the company’s largest ever customer contract.

REI Partners Again With Subaru

Subaru of America Inc. announced the company’s continued partnership with REI and involvement in the outdoor retailer’s adventure-themed, experiential events and activities across the country.

Backbone Media Makes Hires

Backbone Media, the active lifestyle media agency, announced recent additions to the company’s suite of services with the hiring of new associates Jeff Palmer, Andy Ralston, Kyle Broughton and Nathan “Newt” Borowski.

Mammut Acquires Digital Outdoor Platform Mountain Hub

Swiss-based global apparel company Mammut on Wednesday announced the acquisition of digital outdoors platform Mountain Hub in a push to bolster the brand’s digital community, connection to consumers and integration of technologies across platforms. Terms were not disclosed.

Unifi Unveils New Branding

Unifi Inc. announced the launch of the company’s new ‘True Innovation Starts in the Fiber’ branding, which highlights Unifi’s commitment to the development of innovative and sustainable performance fibers backed by a flexible, global supply chain.

ZPPR Raises $1.2M, Debuts At Outdoor Retailer

ZPPR, a tech startup based in Bozeman, MT, recently a seed round of $1.2 milloin led by Adjacency Partners, LLC out of New York City. Tom Arrix, managing partner at Adjacency Partners and former VP, global marketing solutions at Facebook, has joined the ZPPR team as chief growth officer. 

VF, Patagonia and Thule Kick Off Outdoor Foundation’s Participation Campaign

VF Foundation pledged $1 million to the Outdoor Foundation’s core goal to invest in communities to help kids and families get outside–and do so more often. VF is joined by Patagonia and Thule, which have made significant multi-year pledges. In addition, REI has committed to a future investment.