SGB Update Outdoor
Bass Pro Memphis Pyramid To Open Wahlburgers Wild Restaurant
Bass Pro Shops at the Pyramid in Memphis, TN, will add a Walburgers restaurant concept, unique to Bass Pro Shops. The new concept, called “Wahlburgers Wild,” will be the first of its kind from the Wahlburgers chain of restaurants.
Black Diamond Expands Retail Footprint To Park City
Black Diamond Equipment (BD), a manufacturer of climbing, skiing and mountain sports equipment, announced plans to expand its retail footprint to Park City, UT and will host a series of in-store events on September 5-6.
Higg Co Appoints VP Global Partnerships
Higg Co, the technology company behind the Higg Index platform, has appointed ex-Microsoft executive, Josh Henretig, as the company’s new vice president of global partnerships.
American Outdoor Brands Completes Spin-Off From Smith & Wesson
American Outdoor Brands Inc. announced that its spin-off from Smith & Wesson Brands Inc. was completed on Monday, August 24, 2020, and American Outdoor Brands, Inc. is now an independent, publicly-traded company on the NASDAQ stock market under the symbol “AOUT.”
Blackbird Products Adds To Management Team
Blackbird Products Group, LLC, makers of the Mammoth brand of premium rotomolded coolers, drinkware, and accessories as well as a growing PPE line of products, announced some key additions to its management team.
Wild Things Gear Sold To National Safety Apparel
Wild Things, the technical outdoor apparel and gear for the military and law enforcement, to National Safety Apparel, Inc. (NSA), the parent of DriFire.
NSSF: First-Time Gun Buyers Grow To Nearly 5 Million In 2020
NSSF, the trade association for the firearm industry, updated retail survey-based estimates and concluded that nearly 5 million Americans purchased a firearm for the very first time in 2020. NSSF surveyed firearm retailers which reported that 40 percent of sales were conducted to purchasers who have never previously owned a firearm.
Vista Outdoor’s Debt Ratings Upgraded
S&P raised its debt ratings on Vista Outdoor Inc. primarily due to stronger-than-expected sales for ammunition resulting from increased demand for personal protection equipment amid a politically uncertain environment and civil unrest, along with heightened demand for recreation and hunting.
Mustang Survival Merges With MTI Adventurewear
Mustang Survival, based in Burnaby, Canada, has merged with MTI Adventurewear, based in Plymouth, MA, in a merger of two paddlesports accessories companies.
IPF To Partner With World OCR
The International Parkour Federation (IPF) and World OCR announced an agreement to form a unified international federation governing obstacles sports, disciplines and events.
SFIA Releases Single Sport + Fitness Reports
The Sports & Fitness Industry Association (SFIA) released 89 single sport and fitness reports which cover sports and fitness activities ranging from basketball to barre. The individual reports provide year-over-year trends and breakdown of participation by demographic variables.
Ecologyst Secures Funding
Ecologyst, the Victoria B.C. outdoor apparel company founded as Sitka, has secured an investment of over $950,000 from The District, a Vancouver based media company. The partnership will also enable Ecologyst to tap into Districts’ monthly online viewership of over 2 billion impressions.
Smith & Wesson Completes Spin-Off Of American Outdoor Brand
Smith & Wesson Brands Inc. announced that it has completed the previously announced spin-off of its outdoor products and accessories business. Smith & Wesson Brands, Inc. will continue to trade on NASDAQ under the ticker symbol “SWBI.” The spin-off company, American Outdoor Brands, Inc., will begin trading Tuesday on NASDAQ under the symbol “AOUT.”
MonsterMeal Signs ProActive Sales & Marketing
In an effort to sustain continued growth its level of distribution and customer support, MonsterMeal wildlife attractant and supplements has entered into an agreement with ProActive Sales and Marketing.
Arevo Lands $25M Funding Round
Arevo, the Silicon Valley company behind the Superstrata custom 3D printed bike concept, raised $25 million in a Series B financing round, led by Defy Partners and GGV Capital with participation from Khosla Ventures, Alabaster and others
