SGB Update Outdoor

Datta Picks Up Entrpreneur of Year Award

Killick Datta, Chief Executive Officer of Global Brand Marketing, Inc. received the prestigious 2004 Ernst & Young Entrepreneur Of The Year Award. The award was presented during an evening celebration at the Beverly Hills Hilton, Los Angeles on June 29…

Sears to Test Schwinn Exercise Bikes

The Nautilus Group, Inc. is teaming up with Sears, Roebuck and Co. to begin a test of its Schwinn Fitness brand of cardiovascular equipment at select Sears locations nationwide. Nautilus will test market certain of its Schwinn fitness exercise bikes in 3

Watershed Partners with Granger’s

Watershed USA has formed a new division with a wholly owned subsidiary, doing business as Axis Outdoor. Axis Outdoor will be responsible for the distribution, marketing, and brand management of the product side of Watershed’s business. Watershed USA will

Felt Racing Inks New Distribution Deals

Felt has selected five new international distributors to provide its bicycles and products to its ever-growing global customer base. Effective immediately, Felt products will be carried in Canada by Spaso Sports; Italy by Charlie Srl; New Zealand by Cycle

Wolverine Licenses Hush Puppy Name to Toy Manufacturer

Wolverine World Wide has signed a multi-year contract with Russ Berrie and Company, Inc. to manufacture and market Hush Puppies branded plush toys. The global license agreement will allow the Hush Puppies plush program to be available through the vast net

Nike Has a Good Day, But Great Quarter and Year…

“It is a good day today.” That statement by Charlie Denson, co-president of Nike Brand, in his prepared remarks on Thursday evening probably best summed up the upbeat mood on the Nike campus after releasing their most recent fiscal year-end and fourth q

Cabela’s IPO Price Jump Puts an Extra 25% in their Quiver…

When Gander Mountain debuted its IPO in April SEW quipped that the management there should send some flowers to Ed Stack and his team for helping create the impression of a strong opportunity in sporting goods retail stocks. Well, we think the Cabela’s t

Shine Latest to Get Lighter Sentencing in JFF Case…

Tom Shine, the former president of Logo Athletic and currently SVP of Sports and Entertainment Marketing worldwide for Reebok International Ltd., was sentenced on Thursday in the ongoing fraud probe surrounding the collapse of Just for Feet…

Li Ning Sets Premium Price for IPO…

Hong Kong sportswear and athletic footwear manufacturer Li Ning will price its IPO at HK$2.15 a share, the high end of the expected range. In spite of the premium price, fans of the brand are vying for their chance at a piece of the company. The IPO is so

Yue Yuen Explores New Opportunities in Apparel JV…

In a move designed to cement its place in the Chinese sports apparel manufacturing before WTO quotas are lifted (SEW_0424), Yue Yuen has formed a joint venture with Luen Thai Holdings, a privately held fashion apparel manufacturing company. The new compan

Bean Wins Another Round in Claria Suit

L.L. Bean seems to have won the latest battle in its war against pop-up advertising. In spite of claims by Claria that Atkins Nutritionals and Gevalia Kaffee never took out ads designed to appear on Bean’s site, the two companies have decided to settle o

Dick’s Takes Out Galyan’s with Acquisition Deal…

If you were surprised by last Monday evening’s announcement regarding the Dick's Sporting Goods acquisition of Galyan’s Trading Company, you probably have not been reading between the lines (or BOSS) for the last six months…

Momentum Builds on OIA Political Moves

The OIA voiced its support for the Americans Outdoors Act that will be introduced to lawmakers this week. The act is designed to get more Americans outdoors and promote a healthy lifestyle by providing more opportunities to recreate. The Americans Outdoor