SGB Update Footwear
Scott Sports to Use Ion Mask Technology in Fall Running Line
Scott Sports will use P2i’s ion-mask liquid repellent nano-coating technology on its Fall 2011 line of performance, training, and trail running shoes in a deal that will move annual production of ion-mask treated shoes past the one million pair mark
OIA Laments Budget Deal’s Impact on Public Lands
Outdoor Industry Association and The Conservation Alliance said the 2011 budget agreement passed by Congress Thursday will curb job growth in the outdoor recreation industry. The agreement defunded the Obama administration’s Wild Lands policy and cu
Google Ad Clicks up 18% in First Quarter
Google reported that aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of its AdSense partners, increased approximately 18% in the first quarter ended March 31 over the first quarter of 2010 and increased appr
SGMA Survey: Social Networking Has Significant Impact on Sports Participation
'Social networking' is having a major impact on sports participation patterns in the U.S. – particularly for those aged 12 to 30 ('Generation Y'). According to SGMA's Sports & Fitness Participation Topline Report (2011 edition), t
Polyconcept Buys Canada’s Trimark Sportswear
Polyconcept North America, a division of promotional products supplier Polyconcept, has acquired Trimark Sportswear Group. Based in Toronto, Trimark has been one of Canada's leading apparel suppliers to the promotional and corporate markets for over
McDavid Signs Second Endurance Team Athlete
Ultrarunner Todd Braje officially signed on as the newest McDavid USA Team Athlete. He joins Tim Long…
Bauer’s Revenues Climb 47 Percent in Third Quarter
Bauer Performance Sports, in its first report since going public on March 10, reported net revenues jumped 47 percent in its fiscal third quarter ended Feb. 28, to Cdn$48.4 million from Cdn$33.0 million in the same period in the prior year. Adjusted EBITD
Ames Adventure Outfitters To Rep Beal and Grivel Lines
Liberty Mountain has added Ames Adventure Outfitters to represent its Beal ropes and Grivel carbiner brands in the Midwest states of Illinois, Iowa, Michigan, Minnesota, Missouri, Nebraska, North Dakota, South Dakota and Wisconsin…
Hi-Tec’s Liquid Mountaineering Video Spurs Mythbuster’s Episode
Hi-Tec's Liquid Mountaineering video, which has been downloaded nearly 10 million times on YouTube, will be the focus of an episode of The Discovery Channel's popular MythBusters program…
Anker to Testify before House Appropriations Subcommittee on LWCF Cuts
Conrad Anker will appear Friday, April 15 before the House Appropriations Subcommittee on Interior, the Environment and Related Agencies to ask them to restore $149 million in funding cut from the Land and Water Conservation Fund (LWCF) as part of last we
Adidas Japan Raided for Alleged Price Fixing on EasyTone Shoe
The Japan Fair Trade Commission on Tuesday raided the Japan subsidiary of German sporting goods maker Adidas AG over its alleged pressuring of retailers not to discount its popular sports shoes series named EasyTone…
McDavid to Sponsor U.S. National Bobsled Team Member
McDavid signed Megan Hill of the U.S. National Bobsled Team as its newest endorser. Hill joins 2011 X-Games Snowboarding Champion Nick Baumgartner and Professional Slope Style Skier Ashley Battersby as the third McDavid winter sports team athlete…
Zeiss Optics Names Jensen VP of Sales and Marketing
Carl Zeiss Sports Optics has hired Michael A. Jensen as its vice president of sales and marketing as the company continues its aggressive expansion in the North American market…
NSSF Launches New Membership Campaign
With a record high of more than 6,500 members, the National Shooting Sports Foundation is launching a new membership campaign to build its ranks further and “give industry an even stronger voice on issues vital to its future.”…
EOTech Taps Marketing Communications and Brand Manager
EOTech, a manufacturer of holographic sighting systems for small arms, confirmed recently that Lisa Kemp has been hired as the company's new marketing communications and brand manager…
