Materials Sciences Corporation and Wilson Sporting Goods Co. have entered into an exclusive agreement to explore mutual technology opportunities in the sporting goods space.
Tag: Supplier
Tracksmith Apparel to Pay Consumers for Summer PRs
Tracksmith Apparel, a growing running apparel brand with its hand in vintage track design, will offer consumers a monetary reward for setting a PR this summer.
MET-Rx Refreshes Look to Attract Fitness Consumer
MET-Rx unveiled a full packaging refresh and product innovation developed to better attract fitness athletes as opposed to body builders to its products.
United by Blue Opens Manhattan Store
United By Blue held grand opening celebrations for its first brand store in New York City June 24.
Under Armour Eyewear Gets Exclusive with Ripken Baseball
Under Armour Eyewear entered an exclusive partnership with Ripken Baseball in a commitment to focus on young players.
Kering Reiterates Puma Not for Sale
Kering chairman and chief executive François-Henri Pinault told the Financial Times that Puma was not for sale for the time being, saying the company plans to hold on to its majority stake until at least 2018.
McDavid Joins USB’s Long-standing USA Football Deal
United Sports Brands division McDavid joined its sibling brands Shock Doctor and Cutters in an official partnership with USA Football, reinforcing USB’s ongoing commitment to support the performance and protection of youth and high school athletes.
Amer Sports Releases Second Corporate Responsibility Report
Amer Sports, which owns the Salomon, Wilson, Atomic, Arc’teryx, Suunto, Precor, Louisville Slugger and other sporting goods brands, released its second annual corporate responsibility report summing up initiatives and results taken in 2015.
Molten USA Secures USA Volleyball Branding Through 2020
Molten USA, Inc. extended its relationship with USA Volleyball in a new agreement will run from Jan. 1, 2017 through Dec. 31, 2020.
Clif Bar Gets Official with U.S. Ski and Snowboard Association
Clif Bar & Company and the U.S. Ski and Snowboard Association officially began their partnership, making Clif Bar the official energy food of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing.
Hoka One One Nationals to Kick Off Cross Country Season
Hoka One One, a division of Deckers Brands, will kick off high school cross country season with its Postal Nationals competition returning in Aug. 2016.
SOAS Racing Expands From Tri to Gym
SOAS Racing, women’s specific sports and lifestyle apparel originally inspired by female tri athletes, made a bigger push into the fitness realm with an “In The Gym” collection of workout wear.
Misfit and Speedo Team Up on Second Swim Wearable
Misfit, the wearables designer, and swimming brand Speedo launched their second Speedo-branded activity, swim and sleep tracker.
XFit Brands Expands Relationship with Supply Chain Partner EVB
XFit Brands, Inc. agreed to an expanded relationship, centralized fulfillment and improved financial terms with EVB.
49ers Invest in Push Weight Room Tech
Push, makers of wearable technology for the weight room, received a strategic investment from the owners of the San Francisco 49ers.
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